- Advertisers Link With Oscar Site, ABC App
MediaDailyNews, David Goetzl - Friday, January 25, 2013
The Oscars may be a month away, but advertisers are starting ...
- Collective Plugs Into Facebook Exchange
Online Media Daily, Mark Walsh - Thursday, January 24, 2013
Digital audience targeting firm Collective is among the latest companies to pl ...
- Paid-Search Ads Dip, Marketers Invest Less
Online Media Daily, Laurie Sullivan - Wednesday, January 23, 2013
Paid search, as measured by the number of companies running business-to-business ...
- How Digital Display Can Become Your #1 Marketing Tactic
Online Spin, Cory Treffiletti - Wednesday, January 23, 2013
Today is the day digital display becomes the centerpiece for all yo ...
- UK's 7thingsmedia Expands New York Outpost
Online Media Daily, Fern Siegel - Friday, January 18, 2013
The London-based digital media agency 7thingsmedia has expanded its New York operation ...
- Online Landscape: Marketers Should Watch Google, Macro Trends
Online Media Daily, Laurie Sullivan - Friday, January 18, 2013
Marketers increased ad budgets during the holidays and saw higher returns ...
- New Green Mountain Theme: Better Coffee, Better Day
Marketing Daily, Karlene Lukovitz - Friday, January 11, 2013
The campaign is dubbed "Perspectives," in part because the creative is shot/sho ...
- Real-Time Trading Emerges As Second-Fastest Ad Sector, Limited Only By Its Inability To Crack Mobile
Real-Time Daily, Joe Mandese - Monday, January 14, 2013
The good news is that programmatic trading has emerged as the seco ...
- Online Poised To Break 25% Budget Milestone, Mobile Fueling Half Its Growth
Online Media Daily, Joe Mandese - Friday, January 11, 2013
Online advertising will pass a symbolic milestone this year, becoming one o ...