- Matsushita Changing Name To Panasonic
Marketing Daily, - Monday, June 30, 2008
Osaka industrial giant Matsushita Electric Industrial, which has been an engine ...
- Sony To Start Movie Service For PS3
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 26, 2008
...
- Kodak, PGA Tour Create Kodak Challenge
Marketing Daily, - Thursday, June 26, 2008
Eastman Kodak and the PGA Tour have created the Kodak Challenge, ...
- 'Service Is Marketing' Mantra Pervades Apple Experience
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 24, 2008
Apple is redefining and reshaping the retail experience via the company's growi ...
- Lenovo Plans Olympic Launch For Its Brand Name
Around the Net In Brand Marketing, Thom Forbes - Friday, June 20, 2008
Lenovo, the Chinese company that bought IBM's personal computer business in 200 ...
- Amana Goes After Champagne Tastes, Beer Budgets
Marketing Daily, Karl Greenberg - Wednesday, June 18, 2008
[Electronics] Whirlpool is trying to reach the savvy appliance buyer "who h ...
- Nokia Takes On Young Lions Competition With NSeries
Marketing Daily, Laurie Sullivan - Thursday, June 12, 2008
[Electronics] Sponsorships like the film festival give brands the platform to demonstra ...
- Enfatico To Handle Dell's Global Marketing
Marketing Daily, - Thursday, June 12, 2008
WPP Group Tuesday released the name--Enfatico--of the new agency that will suppo ...
- Netflix' Web-To-TV Boxes Sell Out
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 10, 2008
...
- HP Pulls Creative Marketing Strings With 'Panda' Campaign
Marketing Daily, Laurie Sullivan - Tuesday, June 10, 2008
[Electronics] "Everyone has a movie hero inside who wants to enjoy Hollywoo ...
- Despite Downturn, Hispanics Still Buying Big-Ticket Items
Marketing Daily, Laurie Sullivan - Monday, June 9, 2008
[Electronics] "I'm seeing more [say they will] buy cars and furniture, too ...
- You-Tubers Turn To Smaller Versions Of Flip Camcorders
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 4, 2008
Pure Digital -- a small San Francisco start-up -- is rolling o ...
- Is the Wii Fit?
Media Magazine, Jonathan Blum - Monday, June 23, 2008
When Nintendo rolled out its long anticipated exercise peripheral the Wii Fi ...
- Red Herring
OMMA Magazine, Sonia Reyes - Monday, June 23, 2008
Hire a high-profile Hollywood film director for your TV creative. Cast ...