- LG To Help NCAA 'Do Game Day Right' Until 2018
Marketing Daily, Aaron Baar - Tuesday, February 24, 2015
"We both inspire and we both believe in excellence," LG's Michelle Donov ...
- Mercedes-Benz Cooks In L.A., Clocks Out In New York
Marketing Daily, Karl Greenberg - Wednesday, February 18, 2015
Mercedes-Benz is getting its apron on as exclusive sponsor of the All-St ...
- 'Mad Men' Getting High-Culture Send-Off; Final Episodes Start April 5
TVBlog, Adam Buckman - Thursday, February 19, 2015
AMC plans to turn the final half-season of "Mad Men" into ...
- Fiji Water Launches Its First Television Campaign
Marketing Daily, Karlene Lukovitz - Monday, February 16, 2015
The campaign was developed by FireStation, the in-house ad agency of Stewa ...
- Oakley Launches Global 'Obsession' Campaign With Athletes
Marketing Daily, Karl Greenberg - Monday, February 16, 2015
Action-gear company Oakley is launching a global digital push, "One Obsession," who ...
- Pepsi To Debut Music Platform During Grammys
Marketing Daily, Karlene Lukovitz - Thursday, February 5, 2015
The brand, a longtime sponsor of the awards, will air multiple a ...
- Unilever's ART Launch To Craft Better Marketing Messages For Men
Marketing Daily, Laurie Sullivan - Thursday, February 5, 2015
Unilever will launch a worldwide training program in March - ART ...
- Snuggle Bear Offers Hugs On Valentine's Day
Marketing Daily, Karl Greenberg - Thursday, February 5, 2015
The Snuggle Bear will be in Manhattan on Feb. 13 in ...
- Toyota Takes A Spin, Or Several, At Chicago Auto Show
Marketing Daily, Karl Greenberg - Wednesday, February 4, 2015
In spite of the guaranteed Midwestern cold, auto brands at the Chica ...
- Chobani Expands 'Grassroots' Approach, Products, As Greek Competition Mounts, Category Slows
Marketing Daily, Karlene Lukovitz - Thursday, February 5, 2015
Peter McGuinness, Chobani's chief marketing and brand officer, has also said th ...