- Economic Impact On Performance
Search & Performance Insider, Laurie Sullivan - Wednesday, November 15, 2023
A disconnect between consumer sentiment and behavior has driven the economy, purchas ...
- Yahoo Finance Redesigns, Reduces Available Ad Units
MediaDailyNews, Laurie Sullivan - Tuesday, November 7, 2023
The goal is to avoid clickbait, reduce display ads by 40% a ...
- Retailer Conn's Pitches Positive Aspects Of 'Finance'
MAD, Fern Siegel - Monday, October 30, 2023
To make buying less intimidating, the campaign aims to make financing easie ...
- 'Family Guy' Takes Aim At Reverse Mortgage Ad Guy Tom Selleck
TVBlog, Adam Buckman - Friday, October 20, 2023
Selleck has been the commercial spokesman for mortgage lender American Advisors Gro ...
- Disney Releases ESPN Financials For First Time, New Business Segment Results
Television News Daily, Wayne Friedman - Thursday, October 19, 2023
Fiscal year 2022 results showed all of ESPN's revenues rising 8%, wi ...
- $1B In Investment For Trump Media Deal Being Withdrawn Or Returned
MediaDailyNews, Karlene Lukovitz - Friday, October 13, 2023
A SPAC is returning the remaining $533 million in funds raised ...
- Smart Money: Greenlight Helps Parents Teach Financial Literacy
MAD, Fern Siegel - Wednesday, October 11, 2023
The app is a tool to save, invest and build credit, helpi ...
- Caramel Aims To Take Stress Out Of Private-Party Auto Sales
Marketing Daily, Tanya Gazdik - Monday, October 2, 2023
The Los Angeles-based company launched in March after raising $12 million ...
- Neuro Research Shows Ads Aligned With Video Content Have Stronger Impact
MediaDailyNews, Laurie Sullivan - Tuesday, September 19, 2023
Research on the human brain and CTV advertising suggests ads that ali ...
- As CEO Steps Down, Jack Dorsey Is Named 'Square Head'
MediaDailyNews, Colin Kirkland - Tuesday, September 19, 2023
Alyssa Henry, CEO of Square - a unit of Jack Dorsey's finte ...
- End Of Student Loan Payment Pause Could Impact Restaurants
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, September 10, 2023
With student loan payments kicking back in starting in October, restaurants a ...
- Agency Credit Crisis Exacerbating, Late Media Payments Rising
MediaDailyNews, Joe Mandese - Thursday, September 7, 2023
The findings from OAREX Capital Markets come as the 4A's released i ...
- Going Bananas With AI: Mailchimp Offers GenAI Capability As Part Of Intuit Suite
Email Insider, Ray Schultz - Wednesday, September 6, 2023
Small businesses can revise or create emails and email campaigns with Intu ...
- Aditude Secures $15M Funding After Building 'Better Platform' For Publishers
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 5, 2023
Aditude CEO Jared Siegal was a consultant acting as a middleman betwe ...
- Principal Financial Chooses Dentsu As Creative AOR
Accounts on the Move, Fern Siegel - Thursday, August 31, 2023
Dentsu Creative replaces TBWA/Chiat/Day, the brand's creative agency partner since 2008. ...
- What Green Coding For Websites And Apps Is - And Why It Matters
Data & Programmatic Insider, Laurie Sullivan - Monday, August 28, 2023
Data centers consume 3% of the planet's electricity. Ben DeBow, CEO ...
- New AI Tool Helps Financial Advisors Create Emails, Snappy Kraken Says
Email Marketing Daily, Ray Schultz - Tuesday, August 22, 2023
Snappy Kraken is offering a drag-and-drop email builder with graphic, text featu ...
- StoreConnect Snares $9M In Seed Funding
Email Marketing Daily, Ray Schultz - Monday, August 21, 2023
The funding will support the firm's goal of addressing ecommerce challenges. ...
- Financial Regulator To Propose New Restrictions On Data Brokers
Digital News Daily, Wendy Davis - Tuesday, August 15, 2023
The Consumer Financial Protection Bureau plans to propose new regulations that wou ...
- Experian Violated Can-Spam Law, FTC Charges
Digital News Daily, Wendy Davis - Monday, August 14, 2023
Experian Consumer Services agreed to pay $650,000 over alleged Can-Spam violations. ...
- Dentsu Reports Sequentially Lower Q2 Growth, Cites Tech And Financial Slowdowns
MediaDailyNews, Joe Mandese - Monday, August 14, 2023
Results, however, showed a sequentially improving picture for most major media, wi ...
- PayPal Launches Stablecoin Connected To U.S. Dollar
Digital News Daily, Colin Kirkland - Monday, August 7, 2023
To help people use their money in web3 and digitally native environment ...
- AI's Time To Come: Mastercard Predicts The Next 5 Years
Email Insider, Ray Schultz - Tuesday, August 8, 2023
Businesses could harness machine learning to synthesize extensive troves of information, accordi ...
- Facet, Sims Team For Financial Well-Being
Out to Launch, Fern Siegel - Wednesday, August 2, 2023
Consumers can think about money goals in the same they approach heal ...
- Apple Pay Launches Campaign Featuring TikTok
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, August 1, 2023
Apple Pay has launched an ad campaign in the United States a ...
- UK Finance Selects M&C Saatchi To 'Reach' Worried Mortgage Holders
MAD, Fern Siegel - Tuesday, August 1, 2023
The agency will create a rapid response multichannel campaign to raise awarene ...
- Bed Bath & Beyond Bankruptcy Offers Teachable Moment
Around the Net In Brand Marketing, Tanya Gazdik - Monday, July 31, 2023
Bed Bath & Beyond CFO Holly Etlin offers some words of wisdom f ...
- Confidence Game: Few Consumers Totally Trust Brands With Their Data
Email Insider, Ray Schultz - Tuesday, August 1, 2023
Over half of U.S. consumers have suffered data loss, identity theft ...
- Medium-Sized Businesses Embrace AI, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, July 26, 2023
Almost three-quarters of owners of medium-sized businesses say their marketing is n ...
- Alphabet Advertising Rebounds, CFO Becomes President/Chief Investment Officer
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 25, 2023
Alphabet's Q2 revenue rose 7% to $74.6 billion vs. the previous yea ...