- Senate Committee Investigates Online Marketing Practices
Around the Net In Brand Marketing, - Friday, May 29, 2009
In Washington, the Senate Commerce Committee has launched an investigation into ...
- Credit Cards Beat Cell Providers In Billing Accuracy: Survey
Around the Net In Brand Marketing, - Thursday, May 28, 2009
More Americans trust credit card companies to provide accurate bills than th ...
- How Low Can They Go? Financial Services Firms' Customer Advocacy Rankings Falter
Marketing Daily, Tanya Gazdik - Tuesday, May 26, 2009
Financial services firms have sunk to their lowest rating ever in Forrest ...
- State Farm Teams Up With Live Nation In Promo
Marketing Daily, - Thursday, May 21, 2009
Insurance company State Farm will promote its designated driver program for Li ...
- Obama Eyes Consumer Financial Protection Unit
Marketing Daily, - Thursday, May 21, 2009
President Barack Obama's administration is looking at creating a federal consumer finan ...
- J.D. Power: Customers Not Committed To Their Banks
Marketing Daily, Tanya Gazdik - Thursday, May 21, 2009
"Banks with high brand image scores typically engage in practices that foc ...
- Correction
Marketing Daily, - Thursday, May 21, 2009
A story on NBA's deal with Joe/Joseph Abboud [May 18] incorrectly report ...
- MasterCard Uses Dance To Reach Hispanic Market
Marketing Daily, Karl Greenberg - Thursday, May 21, 2009
The humorous TV spot, which features members of the International Quebradita Danci ...
- Credit Card Regulations Clear Senate; Swift Passage Expected
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 20, 2009
The Senate voted 90 to 5 to pass a bill that wou ...
- AmEx To Cut Jobs, Marketing Spend
Marketing Daily, - Tuesday, May 19, 2009
American Express announced plans to reduce spending on marketing and business developme ...
- State Farm Backs MommyCast Videos
Marketing Daily, Aaron Baar - Monday, May 18, 2009
"Our consumer packaged goods counterparts have long considered moms the gatekeepers ...
- BBVA Compass Bank Changes URL, Plans Campaign
Marketing Daily, - Friday, May 15, 2009
Online visitors to compassbank.com will be redirected to bbvacompass.com. The change reflec ...
- GMAC Bank Changes Name To Ally Bank
Marketing Daily, Tanya Gazdik - Friday, May 15, 2009
The re-branding of the bank, a unit of GMAC Financial Services, ...
- Gay/Lesbian Group Honors Levi's, Wells Fargo
Marketing Daily, - Thursday, May 14, 2009
The Gay & Lesbian Alliance Against Defamation (GLAAD) is launching an Advertisi ...
- Credit Cards Pass Travel In Loyalty Club Members
Marketing Daily, Tanya Gazdik - Wednesday, May 13, 2009
"The travel industry pioneered the modern loyalty program," says Colloquy Partner Kel ...
- Mintel: Plastic Is Plummeting
Marketing Daily, - Thursday, May 7, 2009
Chicago-based marketing firm Mintel says people aren't using their credit cards. T ...
- Top 10 UK Credit Card Brands
Marketing Daily, - Friday, May 8, 2009
1 Barclaycard 2 Capital One 3 NatWest 4 Lloyds TSB 5 Americ ...
- Aflac Teams 'Up' With Disney-Pixar
Marketing Daily, Tanya Gazdik - Thursday, May 7, 2009
"This is part of our overall new campaign strategy called Wingspan," sa ...
- Chrysler Launches May Incentives
Marketing Daily, - Wednesday, May 6, 2009
Chrysler is launching a May incentives campaign that offers up to $4,0 ...
- Wachovia Securities Rebranded As Wells Fargo Advisors
Marketing Daily, - Wednesday, May 6, 2009
Wells Fargo & Co. has rebranded its newly acquired brokerage, Wachovia Securitie ...
- MasterCard CEO Expects Marketing Spend To Grow
Marketing Daily, Tanya Gazdik - Sunday, May 3, 2009
Purchase, N.Y.-based MasterCard Inc. said Friday that its first-quarter profit fell 1 ...
- Hartford Financial Posts $1.2 Billion First-Quarter Loss
Marketing Daily, - Monday, May 4, 2009
The Hartford Financial Services Group Inc. posted a $1.2 billion first-quarter lo ...