- J.D. Power: Shoppers Switching Auto Insurance
Marketing Daily, Tanya Gazdik - Monday, April 30, 2012
"The industry spent $5.7 billion on advertising and allowances in 2011, b ...
- Customers Love Auto Insurance, Multi-category Stores
Marketing Daily, Sarah Mahoney - Monday, April 30, 2012
When it comes to customer satisfaction, the latest findings from McKinsey &am ...
- Hiscox Focuses On Liability Insurance
Marketing Daily, Tanya Gazdik - Sunday, April 29, 2012
Hiscox has launched a cross-platform campaign promoting its customized small business liabili ...
- Wooing Poor, Walmart Offers 'Pay With Cash' Option
Marketing Daily, Sarah Mahoney - Thursday, April 26, 2012
In its latest bid to offer more options for its "unbanked" custom ...
- Canada Ready For Mobile Payment For Purchases
Around the Net In OMD Europe, Nina Lentini - Thursday, April 26, 2012
Thousands of Canadian retailers already have equipment in place to let custome ...
- Credit Card Fees Killing Gas Stations
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
You'd think gas stations are making a killing on $4 a gall ...
- Gen Y Bad With Money
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 24, 2012
Today's twentysomethings hold an average debt of about $45,000, which includes everythi ...
- State Farm To Sponsor Billboard Latin Music Awards
Marketing Daily, Tanya Gazdik - Monday, April 23, 2012
For the fourth consecutive year, State Farm is the title sponsor ...
- Q&A: MetLife's Animated Marketing
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 20, 2012
After its successful entry into the Super Bowl, with a spot th ...
- BBVA Compass, NBA Team For Tour
Marketing Daily, Tanya Gazdik - Thursday, April 19, 2012
Financial services company BBVA Compass and the National Basketball Association are teami ...
- Western Union Launches Campaign, Evolves Brand
Marketing Daily, Tanya Gazdik - Monday, April 16, 2012
Western Union is launching a new campaign with the goal of evolvi ...
- Farmers Insurance Debuts 'Avengers' Creative
Marketing Daily, Tanya Gazdik - Wednesday, April 11, 2012
Farmers Insurance is launching a new campaign featuring its partnership with Marvel ...
- People More Likely To Pay Car Loans Than Mortgage
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 4, 2012
An analysis of about 4 million people who had at least o ...
- Ally Aims To Promote Financial Literacy
Marketing Daily, Tanya Gazdik - Tuesday, April 3, 2012
Throughout April, Detroit-based Ally will aim to engage consumers in several activiti ...