- Q&A: State Farm On Sports Sponsorships
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 28, 2013
State Farm has sports sponsorship assets with the NBA, ESPN and other ...
- Yahoo, Nationwide Release Financial Videos
Around the Net In OMD Europe, Nina Lentini - Monday, February 25, 2013
Yahoo has teamed with Nationwide Building Society to release a video seri ...
- E-Commerce Satisfaction Rises; Amazon Losing Edge
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
"E-commerce is maturing, and even the smaller companies are improving, keeping ...
- Words That Sell
MarketingTools: CRM, D. Daniel Ziv - Tuesday, February 26, 2013
The words you say, as well as the ones you don't sa ...
- Gold Uses Real Imagery In Campaign
Marketing Daily, Tanya Gazdik - Friday, February 22, 2013
SPDR Gold Shares has launched a new campaign created in partnership wi ...
- BBVA Compass Launches NBA-Themed Online Banking
Marketing Daily, Karl Greenberg - Friday, February 15, 2013
Official Bank of the NBA BBVA Compass (and NBA sponsor since 201 ...
- NBA, AmEx Roll Out Live Online For All-Stars
Marketing Daily, Karl Greenberg - Wednesday, February 13, 2013
To get discounts on apparel, American Express cardmembers have to sync the ...
- Union Bank Turns To Angelou, Olmos
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 13, 2013
Regional player Union Bank, which wants to go national, is touting i ...
- Chrysler Gets Into Finance
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 12, 2013
Chrysler will soon be back in the financial services business for t ...
- Ford Drives To The Fore In Brand Loyalty
Marketing Daily, Karl Greenberg - Thursday, February 7, 2013
The big mover was Ford, which had been in the middle ...
- Swipe Fee Settlement Deal Delayed
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 1, 2013
conIn 2005 retailers accused Visa and MasterCard of violating anti-trust law ...