- 'Agile' Food Marketers Seizing Economy-Driven Opportunities
Marketing Daily, Karlene Lukovitz - Tuesday, September 30, 2008
While the food sector's growth has been driven primarily by price increas ...
- Hostess Wants Halloween Handout
Marketing Daily, - Tuesday, September 30, 2008
The company is urging consumers to give out Hostess snacks for t ...
- Beech-Nut Intros 'Let's Grow!' Line
Marketing Daily, - Tuesday, September 30, 2008
The line will be the first to feature Beech-Nut's "No Junk Promise ...
- Food Marketers Responding With Value Campaigns
Around the Net In Brand Marketing, Thom Forbes - Monday, September 29, 2008
Amidst all these efforts by retailers to dress up what used ...
- Baron Davis Hops On Jenny Craig Bandwagon
Marketing Daily, - Monday, September 29, 2008
The pro-basketball star is the company's newest "star" client. The two-time All-St ...
- More Deals Rumored As Wrigley Shareholders Approve Mars Sale
Around the Net In Brand Marketing, Thom Forbes - Friday, September 26, 2008
Shareholders of Wm. Wrigley Jr. Co. have approved the sale of t ...
- Who's Cooking With Fresh Food?
Marketing Daily, - Friday, September 26, 2008
Top 10 DMAs in which adults say they "prefer cooking with fre ...
- Wrigley, Mars Set Oct. 6 Merger
Marketing Daily, - Friday, September 26, 2008
Wm. Wrigley Jr. Co.'s stockholders overwhelmingly approved the adoption of the merg ...
- Kellogg Unveils Michael Phelps Packaging
Marketing Daily, - Friday, September 26, 2008
The Olympic gold medalist's image will appear on Kellogg's Frosted Flakes, Kellogg ...
- Pressure Mounts For Controlling Food Marketing To Kids
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 25, 2008
Dannon, which declined to join the Children's Food and Beverage Advertising Initiati ...
- Campbell Attacks Progresso Soups Over MSG
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 25, 2008
It's been a while since we've seen a dispatch from the fro ...
- General Mills Expands Hispanic Platform With Univision
Marketing Daily, Karlene Lukovitz - Wednesday, September 24, 2008
Karla Martinez, co-host of Univision's "Wake-Up America," will star in a seri ...
- Small Colorado Bakery Takes On 'Healthy Ingredients'
Marketing Daily, Nina Lentini - Wednesday, September 24, 2008
After a giggling baker smothers one of her new-made loaves in kisse ...
- Brown-Bagging Rises; Products Meet The Challenge
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 23, 2008
An NPD Group poll shows that more folks are bringing their o ...
- Feds Step Up Probe Of Price Collusion For Eggs, Tomatoes
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 23, 2008
Back in the day, unsatisfied crowds would pelt actors and vaudeville performe ...
- SRO For Brands On The Country Music Bandwagon
Marketing Daily, Karlene Lukovitz - Tuesday, September 23, 2008
"Country is finally all-American," Roberto Ramos says, pointing out that Americans lo ...
- The Silver Lining: Package Food Surges As Consumers Dine In
Around the Net In Brand Marketing, Thom Forbes - Monday, September 22, 2008
If you're looking to get mentally beat up this morning, turn ...
- Krispy Kreme Hopes To Heat Up Sales With Ice Cream
Around the Net In Brand Marketing, Thom Forbes - Monday, September 22, 2008
...
- Kellogg Buys Australian Cereal Company
Marketing Daily, - Friday, September 19, 2008
It has acquired Specialty Cereals Pty Limited, a privately owned manufacturer ...
- General Mills Targets Dads For Chex Mix Brand
Marketing Daily, Nina Lentini - Thursday, September 18, 2008
In its first online effort to reach dads, the brand is posti ...
- Sara Lee Dangles 'HSM3' Tickets
Marketing Daily, - Wednesday, September 17, 2008
Fans of Disney's "High School Musical 3: Senior Year" can enter ...
- Heinz's Ore-Ida Launches Steam n' Mash Taters
Marketing Daily, - Wednesday, September 17, 2008
Available nationally, the product is 100% real potatoes--scrubbed, peeled and chopped. Steam ...
- Gerber Relaunches Organic Cereals, Adds Varieties
Marketing Daily, Karlene Lukovitz - Wednesday, September 17, 2008
The expansion of DHA-fortified and organic varieties within Gerber's premium line "a ...
- Starbucks, Unilever Ink Ice Cream Deal
Marketing Daily, - Tuesday, September 16, 2008
Expanding on its relationship with Unilever, Starbucks has signed an exclusive de ...
- French's Mustard Offers Recipe Contest
Marketing Daily, - Tuesday, September 16, 2008
In "Do You Have the Skinny on Mustard?," consumers enter recipes usi ...
- Ghirardelli Launches Super-Premium Baking Line
Marketing Daily, Karlene Lukovitz - Tuesday, September 16, 2008
Ghirardelli sees an opportunity in consumers' current propensity to save by eati ...
- Element 79 Loses $120 Million Quaker Oats Account
Around the Net In Brand Marketing, Thom Forbes - Friday, September 12, 2008
...
- Unilever Awards $100Gs In Klondike Promo
Marketing Daily, - Thursday, September 11, 2008
Unilever has awarded its $100,000 prize for the summer promotion "What Wou ...
- Campbell's Logs Solid Fiscal '08, Despite Rising Input Costs
Marketing Daily, Karlene Lukovitz - Thursday, September 11, 2008
One research analysts says: "Campbell's is a strong food company that's ahe ...
- Ocean Spray Sponsors Cranberry Recipe Competition
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 11, 2008
Ocean Spray, the cranberry agricultural cooperative, is forking out $50,000, as we ...