- Triscuit, Martha Stewart Team On Recipe Contest
Marketing Daily, Karlene Lukovitz - Monday, June 30, 2014
The contest consists of four recipe challenges. Starting June 30 and eve ...
- Castello Cheese Displays Edible Art In NYC
MAD, Larissa Faw - Friday, June 27, 2014
Upscale cheese brand Castello is allowing New Yorkers to "Eat the Ar ...
- Heluva Good! Finds Its 'High-Value' Target: 'Snacking Socialites'
MAD, Larissa Faw - Wednesday, June 25, 2014
The cheese and dips company will reach them, and others, with i ...
- Traditional Grocers Lose Share; Fresh Formats Gain
Marketing Daily, Sarah Mahoney - Wednesday, June 25, 2014
The friendly neighborhood supermarket is still losing the fight to supercenters. B ...
- General Mills Cutting Costs As Q4 Net Sales Drop 3%
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 26, 2014
With "disappointing" sales and a drop in revenue for its fiscal four ...
- Mondelez Using Real-Time Video For World Cup
Marketing Daily, Karlene Lukovitz - Tuesday, June 24, 2014
On June 22, Mondelez's digital studio, Blink Studios, generated an eight-second vid ...
- General Mills, Whole Foods Generate Buzz For Bees
Marketing Daily, Sarah Mahoney - Monday, June 23, 2014
Whole Foods stores are talking up the powers of pollinator with "Hum ...
- Chase Sapphire Preferred Serves Up 'Taste America'
Marketing Daily, Karl Greenberg - Monday, June 23, 2014
The program, for which Chase Sapphire Preferred Visa Signature cardmembers get per ...
- 'Macho' Yogurts Among New Protein Opportunities
Marketing Daily, Karlene Lukovitz - Tuesday, June 24, 2014
By and large, consumers tend to have an incomplete or even inaccura ...
- The Battle Between Taste And Health Rages On
Marketing Daily - Top of the News, Thom Forbes - Tuesday, June 24, 2014
On back-to-back days in USA Today, Bruce Horovitz has informed us ...
- Launches Push Yogurt, Cereal Into New Dayparts
Marketing Daily, Karlene Lukovitz - Thursday, June 19, 2014
Dannon says its core objective is to increase dairy sales incrementally ...
- Big Brands Losing 'Responsible Consumption' Sales
Marketing Daily, Sarah Mahoney - Tuesday, June 17, 2014
While most major marketers court the "responsible consumption" market at least halfheartedl ...
- Domino's Pizza Launches iPad Ordering App
Out to Launch, Amy Corr - Wednesday, June 18, 2014
Random iPad App of the week:Domino's Pizza launched an app th ...
- Grocery Delivery Service Instacart Gets $44M
Around the Net in Mobile, Gavin O'Malley - Monday, June 16, 2014
Seemingly a perfect partner for any CPG brand, grocery delivery startup Instaca ...
- Supreme Court Sets Precedent With Labeling Ruling
Marketing Daily, Karlene Lukovitz - Friday, June 13, 2014
David L. Ter Molen, a Chicago lawyer who writes the Food Identi ...
- Instant Feedback Gives Yo! Sushi Real-Time Insight
Around the Net In MAD London, Sean Hargrave - Wednesday, June 11, 2014
Yo! Sushi is seeking to get real-time, actionable customer insight through setti ...
- Forget The Hype -- Real-Time Is About Quicker, Not Instant
London Blog, Sean Hargrave - Wednesday, June 11, 2014
Getting instant feedback from customers makes a huge amount of sense. T ...
- Chef Boyardee Disappoints Some With Pop-Top Return
Marketing Daily, Aaron Baar - Tuesday, June 10, 2014
"Last spring, we made the decision to remove pop-tops from our cann ...
- Legislator To Propose Federal Tax On Sugary Drinks
Marketing Daily, Karlene Lukovitz - Friday, June 6, 2014
In her address, by video, Rep. Rosa DeLauro, D-Conn., encouraged people ...
- Chobani Calls Ad-Theme Infringement Suit 'Baseless'
Marketing Daily, Karlene Lukovitz - Thursday, June 5, 2014
It alleges that bestselling author Dov Seidman owns federal trademark registrations f ...
- Yoplait Should Tell Bloggers To Disclose Gift Cards, Per Better Business Bureau
Online Media Daily, Wendy Davis - Wednesday, June 4, 2014
General Mills should instruct bloggers receiving $4 gift cards to disclose th ...
- It's The Wild West, But Not At Chili's
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 3, 2014
If the U.S. is becoming the Wild West, except with assault weapon ...
- TV Contestants To Create Restaurant Menu Items
Marketing Daily, Karlene Lukovitz - Monday, June 2, 2014
This fall, TNT will debut "On the Menu," a show in whi ...
- NYC Health Dept Uses Yelp to Track Nasty Food
The Social Graf, Erik Sass - Tuesday, June 3, 2014
If you live in New York City pay attention, because this concer ...