- NFL TV Ad Revs Dip From 2015
Television News Daily, Wayne Friedman - Friday, September 30, 2016
Three weeks of NFL programming has pulled in slightly less TV advertisi ...
- Hyundai Joins With NFL For Social Promo
Marketing Daily, Tanya Gazdik - Friday, September 30, 2016
"The social media platform provides a great channel for us to conne ...
- NEW! NFL Coaches Go Undercover To Promote League's Ticket Exchange
Out to Launch, Amy Corr - Thursday, September 29, 2016
NFL launched an amusing
60-second TV spot to promote using i ...
- Fantasy Sports Fans Field A Touchdown With Data Search Engine
SearchBlog, Laurie Sullivan - Thursday, September 29, 2016
Fantasy sports fans may claim a touchdown at the news of ...
- NFL Taking Prime-Time Ratings Hit
TV Watch, Wayne Friedman - Thursday, September 29, 2016
Prime-time viewing of NFL games has dropped some in the opening week ...
- Newspaper Sting On Sam Allardyce Was Justified, Says 'The Guardian'
Around the Net In MAD London, Sean Hargrave - Wednesday, September 28, 2016
The Sam Allardyce story puts the journalistic use of subterfuge under t ...
- Brand Image Final Score -- 'Telegraph' and FA 2 - Cheats 0
London Blog, Sean Hargrave - Wednesday, September 28, 2016
A sad day -- but one in which 'The Telegraph' upheld i ...
- Twitter Debuts NFL Football, Will It Pay Off?
Around the Net in Video, P.J. Bednarski - Monday, September 19, 2016
Twitter’s big day arrived. This past Thursday was the first night ...
- Can You See Me Now? Digital Vs. Trad TV Viewing Of NFL Games
TV Watch, Wayne Friedman - Monday, September 19, 2016
If you are still looking for ground-breaking changes on the digital platfo ...
- CBS Records Strong 4Q Scatter Advertising
Television News Daily, Wayne Friedman - Thursday, September 15, 2016
With this year's upfront -- the best CBS has seen in near ...
- Kia Enlists Football Stars For 'Tecmo Bowl' Campaign
Marketing Daily, Tanya Gazdik - Monday, September 12, 2016
"We want to create a great story to connect with our consum ...
- Bud Light Kicks Off NFL With 75-Second #MyTeamCan Spot
Marketing Daily, Karlene Lukovitz - Friday, September 9, 2016
The ad, from the brand's lead creative agency, Wieden + Kennedy, w ...
- NEW! Cam Newton 'Shines' In Gatorade Ad Touting Super Bowl Rematch
Out to Launch, Amy Corr - Friday, September 9, 2016
Gatorade launched an online video starring Cam Newton, quarterback of the Caroli ...
- NEW! Cam Newton Has 1,000 Enemies In Under Armour Ad
Out to Launch, Amy Corr - Thursday, September 8, 2016
Maybe it's because I recently watched "Stranger Things" in one day, b ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, September 9, 2016
The 2016 NFL season kicked off with the defending Super Bowl ...
- Ford Partners With NFL
Marketing Daily, Tanya Gazdik - Wednesday, September 7, 2016
"The NFL is America's favorite sport. NFL fans appreciate how tough, sma ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, September 8, 2016
Nissan was one of the big movers with a 909% increase ...
- Twitter Bows NFL Team Emojis
The Social Graf, Erik Sass - Thursday, September 8, 2016
With the start of the pro football season, Twitter unveiled an emoj ...
- Tag Heuer Uses Pitch To Activate Premier League Deal
Around the Net In MAD London, Sean Hargrave - Wednesday, September 7, 2016
Luxury watch brand TAG Heuer has appointed Pitch to activate its n ...
- Element Electronics Brings The Gridiron Home
Marketing Daily, Aaron Baar - Monday, September 5, 2016
The effort features Heisman Trophy winner and Fox Sports analyst Matt Leinar ...
- Marriott Preps For NFL Season
Marketing Daily, Tanya Gazdik - Tuesday, September 6, 2016
Courtyard's Super Bowl Sleepover Contest offers a chance to win an ultima ...