- Mellon: Economic Growth Outlook 'Meh' For U.S.
Marketing Daily, - Friday, August 26, 2011
A new study from Mellon Capital Management, part of BNY Mellon Ass ...
- Carat Shaves Global Ad Outlook, Digital Remains Key Driver
MediaDailyNews, Joe Mandese - Thursday, August 25, 2011
Citing "global macro-economic factors, natural disasters and political instability," Aegis' Carat un ...
- Digital Divide: Print Media Declines As Tablets, E-Readers Rise
MediaDailyNews, Erik Sass - Monday, August 22, 2011
A new survey from RISI, a trade organization representing the forest produc ...
- Global Ad Consensus Grows Gloomier, Online Remains The Sweet Spot
MediaDailyNews, Joe Mandese - Friday, August 19, 2011
Citing increasing economic uncertainty and a "reluctance from marketers to commit ...
- Walmart Sales Flat; Raises Year-end Outlook
Marketing Daily, Sarah Mahoney - Tuesday, August 16, 2011
While blaming economic uncertainty for a bigger-than-expected decline in its U.S. sale ...
- Forrester: Look Before Leaping Into M-Commerce
Online Media Daily, Mark Walsh - Friday, August 12, 2011
With smartphone adoption and mobile shopping gaining ground, retailers are trying ...
- Wall Street Downgrades Madison Avenue: Major Impact Of Economic Turmoil Will Be On 2012 Ad Budgets
MediaDailyNews, Joe Mandese - Thursday, August 11, 2011
Noting that ad agencies are "proxies" for overall economic growth, a maj ...
- Is Back-To-School Spending A Holiday Barometer?
Marketing Daily, Sarah Mahoney - Tuesday, August 9, 2011
On one hand, "there's the uptick in July results for stores li ...
- Execs Predict Rev Growth In 2012, Digital Is Key Driver
MediaDailyNews, Steve McClellan - Wednesday, August 3, 2011
C-level executives expect full economic recovery in 2013, but almost half anticipa ...