- WPP Revs Up 5.5%, New Biz Nearly $2 Bil
MediaDailyNews, Steve McClellan - Friday, April 27, 2012
London-based ad holding company WPP reported a 5.5% hike in revenues f ...
- Analysts Mixed On 2012 IPG Revs
MediaDailyNews, Steve McClellan - Wednesday, April 25, 2012
In a preview of Interpublic's first-quarter financial results, Nomura Securities analyst Micha ...
- Aegis' 5-Year Outlook: Boost Regional Exposure, Push Digital
MediaDailyNews, Steve McClellan - Wednesday, April 25, 2012
According to the Aegis Group CEO Jerry Buhlmann, the so-called BRIC countri ...
- We Love Mom: Mother's Day Spending To Rise
Marketing Daily, Sarah Mahoney - Tuesday, April 24, 2012
By far, the most common purchase is a greeting card, with 8 ...
- U.S. Mobile Ad Spend To Double In 2012
Online Media Daily, Mark Walsh - Monday, April 23, 2012
A new forecast from Strategy Analytics projects mobile ad spending worldwide wi ...
- Communications Industry Exceeding Expectations
Research Brief, Jack Loechner - Tuesday, April 24, 2012
According to the VSS Forecast Mid-Term Update by Veronis Suhler Stevenson (VSS ...
- Omnicom Revs Up 5%, 'Optimistic' About 2012
MediaDailyNews, Steve McClellan - Tuesday, April 17, 2012
Omnicom Group reported a 5% gain in revenue for the first quart ...
- Hispanics Wield $1 Trillion+ Buying Power
MediaDailyNews, Erik Sass - Tuesday, April 17, 2012
Buying power of Hispanics is on track to hit $1.5 trillion ...
- Radio Revs Growing, Propelled By Political Ads
MediaDailyNews, Erik Sass - Tuesday, April 10, 2012
Total radio advertising revenues will grow 3.5% in 2012, according to BIA/Kelsey ...
- Tablet Sales To Double In 2012, iPad Still Dominant
Online Media Daily, Mark Walsh - Tuesday, April 10, 2012
With the release of the new iPad last month, Apple shows ...
- Forecast: 2012 Upfront To $19 Billion
MediaDailyNews, Wayne Friedman - Monday, April 2, 2012
Another strong upfront is on tap for TV networks -- but n ...