- Digital Spend Forecast To Dominate Marketing Budgets
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, June 17, 2014
While a clear majority of marketing execs (78%) expect digital and mobi ...
- Magna Downgrades (Slightly) Its 2014 Ad Growth Forecast
MAD, Steve McClellan - Monday, June 16, 2014
Worldwide ad revenues will grow 6.4% to $516 billion -- down fr ...
- Global Ad Revs Expected To Hit $516B In 2014
MediaDailyNews, Wayne Friedman - Monday, June 16, 2014
Global advertising revenues are still on pace to pull in their be ...
- Ukraine Crisis Affecting Worldwide Ad Spend Projections
Around the Net in Video, P.J. Bednarski - Monday, June 16, 2014
Zenith Optimedia has shaved its global ad forecast because of the unstab ...
- Pivotal Research Sharply Upgrades 2014 U.S. Ad Growth Forecast
MAD, Steve McClellan - Friday, June 13, 2014
Senior analyst Brian Wieser believes U.S. ad growth will now reach ...
- Online Ad Revenue Up 19% In Q1 To $11.6B
MediaDailyNews, Mark Walsh - Thursday, June 12, 2014
Online advertising in the first quarter of 2014 continued to grow ...
- Futurecasting Latino Millennials And The New Initiative
Engage:Hispanics, Jose Villa - Thursday, June 5, 2014
More organizations are paying attention to Hispanics and Hispanic Millennials are drawi ...
- TV Upfront Ad Market Stirs: Networks Making Deals At Modest Price Gains
MediaDailyNews, Wayne Friedman - Wednesday, June 4, 2014
TV's upfront advertising market has started to move, with virtually all broadca ...