- EA Takes Need for Speed On The Road
Marketing Daily, - Wednesday, June 30, 2010
The Need for Speed Hot Pursuit On Tour promotion will feature mus ...
- Actor Seth Green Appearing In Nintendo Spots
Marketing Daily, - Wednesday, June 30, 2010
In two ads for the game -- the first of which wi ...
- Facebook Search Not A Priority Now For The Social Site
Online Media Daily, Laurie Sullivan - Monday, June 28, 2010
Speculation that Facebook will allow all Open Graph-enabled Web pages that ser ...
- E3 Wrap-Up
Gaming Insider, Josh Lovison - Friday, June 25, 2010
E3 is over, and it was quite the show. Of the s ...
- Warner Bros. Sends 'Inception' Fans On SCVNGR Hunt
Online Media Daily, Laurie Sullivan - Thursday, June 24, 2010
Warner Bros. will send people on a SCVNGR hunt beginning Thursday ...
- Volvo Dangles XC60 In Online Game
Marketing Daily, Karl Greenberg - Tuesday, June 22, 2010
The "Lost in Forks" creative, showing the Volvo XC60 and scenes fr ...
- Nokia, 'Heroes' Creator Kring Team For 'Good'
Marketing Daily, - Tuesday, June 22, 2010
The game, Conspiracy For Good, uses online and real-world participatory tasks ...
- Chevrolet Charges Volt Ad Campaign Using Microsoft Kinect's Gesture Interface
Online Media Daily, Laurie Sullivan - Tuesday, June 22, 2010
Reach out to an image on the television screen and wrap bo ...
- Glow Interactive Creates Google-Based Game
Online Media Daily, Mark Walsh - Tuesday, June 22, 2010
Digital agency Glow Interactive has created campaigns featuring applications and games ...
- Pro Sports In Vegas: Gambling Or Strong Bet?
Marketing: Sports, Barry Janoff - Tuesday, June 22, 2010
Mickey Mantle and Willie Mays were retired from baseball in 1983 wh ...
- Sprint Demonstrates 4G Mobile Through IGN Gaming Community
Online Media Daily, Laurie Sullivan - Monday, June 21, 2010
When Sprint wanted to demonstrate advanced mobile technology for the HTC E ...
- Portrait Of A Killer Kinect App
Gaming Insider, Shankar Gupta - Monday, June 21, 2010
Very few games actually offer a gameplay experience that is enhanced ...
- Gaia Readies Analytics Surge For Social Network Advertisers
Online Media Daily, Laurie Sullivan - Saturday, June 19, 2010
Promoting the theatrical and DVD releases for Tim Burton's "Alice in Wonderland ...
- Sony's 'Everything' Targets Women As Potential Gamers
MediaDailyNews, Laurie Sullivan - Thursday, June 17, 2010
Sony spokesperson Kevin Butler, a fictional character created as part of t ...
- Sony's Ad Strategy Moves To Connect Online With Moms, Families
Online Media Daily, Laurie Sullivan - Thursday, June 17, 2010
Sony spokesperson Kevin Butler, a fictional character created as part of t ...
- Will Google's Search Engine Support Sony PlayStation 3?
SearchBlog, Laurie Sullivan - Friday, June 18, 2010
Sony's proprietary default browser on PlayStation 3 offers some search functions. Throu ...
- Virgin Group Launches Online Gaming
Marketing Daily, - Wednesday, June 16, 2010
The new site will enable gamers of all skill levels in a ...
- ESPN3 Turns Xbox Into Sports Arena
Around the Net In Media, Fern Siegel - Tuesday, June 15, 2010
ESPN has inked an exclusive, multiyear deal with Microsoft to deliver ESP ...
- Nintendo Taking Wraps Off Overhaul Of DS Game Player
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 15, 2010
Nintendo will unveil a 3-D portable game player this morning at t ...
- Microsoft Kinect (Formerly Natal) Pushes Closer To 'Minority Report' Interface
Online Media Daily, Laurie Sullivan - Monday, June 14, 2010
Microsoft's Xbox 360 add-on Kinect introduced video gamers into a controller-free wor ...
- 888 Holdings Buys Social Gaming Studio Mytopia
Online Media Daily, Gavin O'Malley - Monday, June 14, 2010
Online gambling company 888 Holdings on Monday agreed to buy social gami ...
- Best Buy Launches '@Gamer' Magazine
Marketing Daily, - Friday, June 11, 2010
The magazine, which will provide hard-core and casual gamers with information ...
- 'Rock Band 3' Adds New Features, Instruments
Marketing Daily, - Friday, June 11, 2010
"Rock Band 3" will allow for three-part harmonies and will allow peop ...
- E3 2010: Trends To Expect
Gaming Insider, Josh Lovison - Friday, June 11, 2010
From a hands-on demo of Microsoft's "Project Natal" accessory to Sony's showcasi ...
- Hulu Plans To Charge, Expand Devices
Around the Net In Media, Fern Siegel - Wednesday, June 9, 2010
Free video Web site Hulu plans to soon begin charging customers a ...
- Drinking Game Raises Questions; Diageo Says It's Not Involved
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 9, 2010
J. David Goodman reports that a new viral binge drinking game featuri ...
- Virtual Currency Co. BigDoor Gets Real Money
Online Media Daily, Gavin O'Malley - Tuesday, June 8, 2010
BigDoor, a provider of white-label virtual goods systems, on Tuesday said ...
- Pepsi Seeks Young Entrepreneurs For Pilot Program
Marketing Daily, Aaron Baar - Monday, June 7, 2010
"As it becomes more challenging to engage consumers, and as new [medi ...
- Johnsonville Sausage Expands UGC Initiatives
Marketing Daily, Karlene Lukovitz - Friday, June 4, 2010
On the UGC/digital involvement front, Johnsonville is building on its strategy ...
- Activision Teases New 'Guitar Hero' Game
Marketing Daily, - Friday, June 4, 2010
The new game, "Guitar Hero: Warriors of Rock," will feature a story-driv ...