Garfield at Large
J. Max Robins:
MediaPost Week in Review
The Agency Business
MAD: MediaPost's Agency Daily
Accounts in Review
Out to Launch
People on the Move
Stan Mack's Real Mad
MAD - London
Online Media, Marketing
Daily Online Examiner
Email Marketing Daily
EU Email Marketing Daily
Email Insider Europe
Mobile Shop Talk
Search Marketing Daily
Social Media & Marketing Daily
The Social Graf
Online Media, Marketing
Data & Targeting Insider
Publishing & Publishers
The Daily Blog
Supply Side Insider
& The Media
Audience Buying Insider
Brand and Product Marketing
Thom Forbes: Top of the News
Engage Target Market Newsletters
Industry Sector Newsletters
Marketing Tools & Strategies
2016 Events Calendar
2017 Events Calendar
Publishing Insider Summit
October 10 - 13, 2016, Austin
TV Insider Summit
October 16 - 19, 2016, Mohonk
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 26, 2017, New York City
Email Insider Summit Europe
January 30 - February 2, 2017, The Alps
OMMA Bots & Chat
September 29, 2016, NYC
September 29, 2016, NYC
September 28, 2016, NYC
September 28, 2016, NYC
September 27, 2016, NYC
September 26, 2016, NYC
OMMA at Advertising Week
September, 2016, NYC
Brand Marketers Summit - Cross-Channel
August 24 - 27, 2016, Lake Tahoe
Programmatic Insider Summit
August 21 - 24, 2016, Lake Tahoe
IoT Marketing Forum
August 3, 2016, NYC
Masters of Media Selling
August 2 - 4, 2016, NYC
July 19, 2016, LA
Agency of the Year
Content Marketing Insider Summit
Cross-Channel Marketing Insider Summit
Digital Out of Home Awards
Future of Media
Marketing Automotive Awards
Marketing Sports: Soccer in America
Mobile Insider Summit
OMMA at Internet Week
OMMA at SXSW
OMMA Audience Buying
OMMA Marketing Tech
OMMA Programmatic in New York
OMMA Programmatic TV
OMMA San Francisco
Online All Stars
Social Media Insider Summit
Video Insider Summit
Creative Media Awards (January 26, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
Marketing Automotive Awards (March 24, 2016, NYC)
Online All Stars (January 27, 2016, NYC)
Agency of the Year (January 21, 2016, NYC)
Digital Out of Home Awards (November 3, 2015, NYC)
Become A MediaPost Member
Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.
All Member Directory
Manage My Account
Manage My Subscriptions
Feedback Loop (Comments)
About and Contacts
Forgot your password?
Results for August 2011
Today's June Cleaver Is Busy On CityVille
Engage:Moms, Adam Boyden - Wednesday, August 31, 2011
From housewives to high-powered professionals, 40-something DigiMoms are spending their dwindling free ...
Game Face: Zygna May Delay $1B IPO
Online Media Daily, - Monday, August 29, 2011
Zynga, the social games maker, may delay its plans for an IPO, ...
Starring In Your OWN Cartoon Movie
Video Insider, Pooky Amsterdam - Tuesday, August 30, 2011
Last week the Oprah Winfrey Network premiered a movie called "Life 2.0," ...
Let's All Go F2P
Gaming Insider, Shankar Gupta - Friday, August 26, 2011
Free to Play, F2P, Freemium - however you describe it, the business ...
Mountain Dew Launches 'Call of Duty' Tie-Ins
Marketing Daily, - Thursday, August 25, 2011
PepsiCo's Mountain Dew, a favorite among the young male gaming crowd, is ...
Summer Is Bonanza Media Time For Kids
MediaDailyNews, Wayne Friedman - Wednesday, August 24, 2011
Almost half of parents say they allow children to consume "more" television, ...
App Popularity: Gaming Or News?
Online Media Daily, Gavin O'Malley - Tuesday, August 23, 2011
Gaming or news apps -- which are more engaging? It all depends ...
Wrigley Lures Game Players To Sell 5 Gum Brand
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 23, 2011
An online ad looking for "test subjects" for an alternate-reality game has ...
Orbitz Giveaways Feature Marriott, Caribbean Cruise
Marketing Daily, Tanya Gazdik - Monday, August 22, 2011
To play, people can "Like" Orbitz on Facebook and then begin bidding. ...
LEGOs, LEGOs, And More Damned LEGOs: Toy Brand Builds Deep Integration with Cartoon Network
VidBlog, Steve Smith - Monday, August 22, 2011
Any parent of small children knows the sinking feeling that comes when ...
Dunkin' Integrated In New Sims Facebook Game
Marketing Daily, Karlene Lukovitz - Thursday, August 18, 2011
Dunkin' will be the exclusive restaurant-category brand featured in the game for ...
MediaMind, Impossible Partnership Moves Dynamic Video Ads Toward In-Game Model
Online Media Daily, Laurie Sullivan - Thursday, August 18, 2011
MediaMind Technologies has partnered with Impossible Software to offer in-stream video ads ...
Mobile Users Favor Consumable Gaming Apps
Marketing Daily, Gavin O'Malley - Wednesday, August 17, 2011
As gaming goes ever more mobile, how are consumers shifting their usage ...
Zynga Wins 'Scamville' Lawsuit
Online Media Daily, Wendy Davis - Monday, August 15, 2011
Handing Zynga a victory, a federal judge ruled that Web user Rebecca ...
"Angry Birds" Worth $1.2B?
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 12, 2011
"Angry Birds" creator Rovio Entertainment Oy is reportedly in talks to receive ...
Google+ Gets Into Gaming Business
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Friday, August 12, 2011
It worked for Facebook. Now, Google+ is getting into the gaming business. ...
Google+ Gets Game On; Zynga SEC Filing Points To Millions In Revenue
SearchBlog, Laurie Sullivan - Friday, August 12, 2011
Google+ gave its more than 25 million users another reason to stick ...
Activision, GameStop Promo Prototype 2
Marketing Daily, - Wednesday, August 10, 2011
Activision Publishing and GameStop are teaming up on a promotion for Radical ...
Future U.S., TwitchTV Partner
Online Media Daily, - Wednesday, August 10, 2011
Future U.S., a publisher of gaming and technology media properties, formed an ...
"Saved By the Bell:" The Interactive Video
VidBlog, Steve Smith - Monday, August 8, 2011
At the outset, let me cop to the fact that I am ...
How Video Game Mag GamePro Aims To Stay In Print
Around the Net In Media, Phyllis Fine - Friday, August 5, 2011
Video game magazine GamePro is trying a new strategy to stay viable ...
This Week In Gaming
Gaming Insider, Josh Lovison - Friday, August 5, 2011
A few big news items in the past week for gaming: HBO ...
Nissan Launches Sustainability Game Site
Marketing Daily, Karl Greenberg - Thursday, August 4, 2011
The site, which is a project out of its Japan corporate headquarters, ...
SocialVibe Adapts Brand Ad Model For Politicians
Online Media Daily, Laurie Sullivan - Thursday, August 4, 2011
Politicians running ads through SocialVibe's network will have an opportunity to reach ...
Mobile Gamer Storm8 Eyes $300M
Around the Net In Online Marketing, Gavin O'Malley - Thursday, August 4, 2011
Mobile gaming shop Storm8 is reportedly close to raising $300 million at ...
Virtual Goods Sales Slowing for Social, Casual Games
The Social Graf, Erik Sass - Thursday, August 4, 2011
One of the largest (and most mystifying) sources of revenue for online ...
7-Eleven TV Promotes 'Cowboys & Aliens' Video Game
MediaDailyNews, - Tuesday, August 2, 2011
"Cowboys & Aliens" grossed $36.4 million during its weekend debut. Now FreePlay ...
EA Offers Subscriber Pass
Marketing Daily, - Tuesday, August 2, 2011
Electronic Arts is launching a subscription-based service that allows gamers to play ...
Cowboys & Aliens Video Game Campaign Debuts On 7-Eleven TV
Raw, Laurie Sullivan - Tuesday, August 2, 2011
Cowboys & Aliens grossed $36.4 million during its weekend debut. Now FreePlay ...
Page 1 of 1.
All Archives >
Privacy/Terms & Conditions
©2016 MediaPost Communications. All rights reserved.
1460 Broadway, New York, NY 10036
tel. 212-204-2000, fax 917-591-3261,