- TapJoy to Open Its Own 'Incentivized' App Store
Online Media Daily, Steve Smith - Monday, October 31, 2011
Months after Apple forced its incentivized app download model out of t ...
- Farmers Insurance Comes To Cityville
Marketing Daily, Tanya Gazdik - Friday, October 28, 2011
Farmers Insurance is launching another partnership with Zynga, this time via i ...
- Farmers Insurance Comes To Cityville
Online Media Daily, Tanya Gazdik - Friday, October 28, 2011
Farmers Insurance is launching another partnership with Zynga, this time via i ...
- Times Square To Go Mario
Marketing Daily, Aaron Baar - Thursday, October 27, 2011
To promote the launch of the company's Super Mario 3D Land ga ...
- 'Jurassic Park' Game Debuts In 2012
Online Media Daily, Fern Siegel - Thursday, October 27, 2011
Interactive entertainment company Ludia Inc. and Universal Studios Licensing have teamed ...
- Post-PC World: 55% of Entertainment Data Traffic On Consoles, Mobile
Online Media Daily, Steve Smith - Wednesday, October 26, 2011
By the raw data traffic metric of bits and bytes, the Post- ...
- Satire To-Go: Occupy Wall Street To Be Mobile Game
Online Media Daily, Steve Smith - Wednesday, October 26, 2011
Spur of the Moment Games announced this week it is developing ...
- Fowler, McIlroy Win Fan Voting for EA Cover
Marketing Daily, Aaron Baar - Tuesday, October 25, 2011
Golfers will appear on North American and European editions of the ga ...
- PlayJam Gets $5 Million In Funding
Online Media Daily, Fern Siegel - Wednesday, October 26, 2011
PlayJam, a TV games platform, has closed a $5 million 'Series ...
- Pig Out: McDonald's Launches Golden McRib
Marketing Daily, Aaron Baar - Monday, October 24, 2011
For its second year of offering its boneless pork barbecue sandwich ...
- Nintendo Battles Smartphones With Hulu, 3D
Online Media Daily, Steve Smith - Friday, October 21, 2011
Nintendo continues its defense of a deteriorating position in handheld game consol ...
- Hyundai's Veloster Effort Operating On 12 Cylinders
Marketing Daily, Karl Greenberg - Thursday, October 20, 2011
Hyundai Motor America's marketing campaign for the new Veloster has more movi ...
- Can Games Fix American Healthcare?
Marketing: Health, - Tuesday, October 18, 2011
President Obama's latest proposal to fix healthcare demands that every American carri ...
- Population Of Kids Playing Vid Games Rising
Marketing Daily, Aaron Baar - Saturday, October 15, 2011
According to a new report from The NPD Group, the rate ...
- Zynga Prepares To Move Beyond Facebook
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 12, 2011
Social gaming company Zynga is creating a stand-alone website called "Project ...
- Microsoft Targets Interactive Ads To Xbox TV Content
Online Media Daily, Laurie Sullivan - Friday, October 7, 2011
Microsoft in December will begin rolling out 30-second ads in television conte ...
- 'Rabbids' Coming To Small Screen
Marketing Daily, - Thursday, October 6, 2011
Ubisoft will bring its rabid rabbits (a/k/a Rabbids) to Nickelodeon in ...
- Xbox Carries Clear Channel Radio's iHeartRadio
MediaDailyNews, Erik Sass - Wednesday, October 5, 2011
Clear Channel Radio is rolling out its New iHeartRadio digital audio platfor ...
- Study: Will iPad And Tablets Displace Searches On Laptops?
SearchBlog, Laurie Sullivan - Thursday, October 6, 2011
Eighteen months into the emerging tablet market and Apple's iPad still hol ...
- Microsoft Xbox Live Taps Bing
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 5, 2011
Microsoft Wednesday said nearly 40 TV and entertainment providers, including AT&T, BB ...
- ABC Tries Some 'Extreme' Marketing
MediaDailyNews, David Goetzl - Monday, October 3, 2011
ABC is turning to Facebook for some "Extreme" marketing that taps in ...
- Game On: Search Queries Provide Predictive Analytics
Online Media Daily, Laurie Sullivan - Monday, October 3, 2011
Search trends in a recent Google study appear to forecast sales a ...