- Microsoft Sees Spencer As Xbox Savior
Around the Net In Media, Gavin O'Malley - Monday, March 31, 2014
Microsoft has tapped Phil Spencer, head of the company’s game studios, ...
- Learning Empathy
Mobile Marketing Daily, Steve Curran - Friday, March 28, 2014
When generations grow up socializing digitally, does their ability to learn empat ...
- Free Ad-Supported Games Making A Comeback
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 27, 2014
Ad-supported free games are finally catching on. Some 86% of gamers pref ...
- King Digital Debuts IPO, Future Risks Foreseen
Mobile Marketing Daily, Mark Walsh - Wednesday, March 26, 2014
King Digital, maker of the hugely popular "Candy Crush Saga" game, w ...
- Oculus Backers Upset By Sale To Facebook
The Social Graf, Erik Sass - Thursday, March 27, 2014
While many people were scratching their heads and asking "What's Oculus?" followi ...
- Oculus Shift: Facebook's New Look
Social Media & Marketing Daily, Mark Walsh - Wednesday, March 26, 2014
Facebook announced on Tuesday it will acquire Oculus VR, maker of t ...
- Dodge Hits The Road With Cars And Trucks
Marketing Daily, Karl Greenberg - Tuesday, March 25, 2014
The company says it is using the "Dodge Power Rallye Tour," whi ...
- Giant Disney Grabs Maker To Push Its Digital Future
VidBlog, P.J. Bednarski - Tuesday, March 25, 2014
The Walt Disney Co.'s decision to pay $500 million for Maker Stud ...
- Yahoo Launches Yahoo Games Network
Mobile Marketing Daily, Mark Walsh - Thursday, March 20, 2014
Yahoo is launching a gaming distribution portal called the Yahoo Games Networ ...
- Budget Well Received For Focus On Big Data And Investment
Around the Net In MAD London, Sean Hargrave - Thursday, March 20, 2014
The 2014 Budget has been cautiously well received by London's advertising a ...
- Flurry Releases Android Guide For Gaming
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 18, 2014
More than 70% of Android devices engage in at least one gami ...
- Walmart Getting Into The Used Videogame Game
Marketing Daily - Top of the News, Thom Forbes - Tuesday, March 18, 2014
One thing that's made with superior spit and finesse in the U. ...
- Mobile Gaming Presents Ad Opportunities
Research Brief, Jack Loechner - Tuesday, March 18, 2014
According to a report from Ari Brandt, and presented by Adotas, ov ...
- Report Says Amazon Plans Set-Top Box For Movies, Games From Multiple Platforms
Around the Net in Video, P.J. Bednarski - Monday, March 17, 2014
Amazon is reportedly prepping a set-top box capable of playing games a ...
- Sony Powers 'Second Son' To Top Tier
Marketing Daily, Aaron Baar - Friday, March 14, 2014
"What we found [when asking about the game franchise] is that game ...
- NEW! Sony Launches 90-Second Video Promoting Release Of 'Second Son'
Out to Launch, Amy Corr - Friday, March 14, 2014
Sony PlayStation launched a 90-second TV spot promoting the March 21 relea ...
- Google Acquires Green Throttle, Puts Search Giant In The Game
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 14, 2014
Remember the Palm Pilot? The lead engineer Karl Townsend joins Google ...
- Asset Deal Reveals Google's Xbox Strategy
Around the Net in Video, Gavin O'Malley - Wednesday, March 12, 2014
Potentially aiding its set-top-box strategy, Google has reportedly acquired the assets ...
- Heat Develops Major Ad Launch For EA's Titanfall
MAD, Larissa Faw - Tuesday, March 11, 2014
The agency says that the "massive" campaign for the video game, d ...
- ReThink Israel, Dailybreak Media Eye Millennials
Marketing Daily, Karl Greenberg - Tuesday, March 11, 2014
The content on reThink's site tends to be on things like N ...
- The Impossibility Of Ending
Marketing: Green, Benny Thomas - Wednesday, March 12, 2014
"People change the world," writes Elizabeth Kolbert, in her excellent and ve ...
- Google Faces Suit Over Kids' In-App Purchases
Online Media Daily, Wendy Davis - Monday, March 10, 2014
A mother of two young boys has sued Google for allegedly allowi ...
- Fiksu's Technology Boosts Quiz Up's Viral Spread
MAD Boston, Val Brickates Kennedy - Friday, March 7, 2014
Boston-based Fiksu, a developer of mobile app marketing products, said Friday th ...
- Games Aren't Just For Fooling Around
Online Media Daily Europe, Andy Oakes - Friday, March 7, 2014
Say you're sitting in a media agency, and somebody mentions that the ...
- Machinima Draws Closer To Funding, Deal With Warner Bros., Restructuring Continues
Online Video Daily, Gavin O'Malley - Thursday, March 6, 2014
Machinima is reportedly close to raising upwards of $18 million to sca ...
- Twitch Surpasses 10M Downloads, Doubles Down On Mobile
Around the Net in Mobile, Gavin O'Malley - Thursday, March 6, 2014
How big the market for live-streaming video games? Well, one of t ...
- Bing Logs Web Searches From Xbox One
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 6, 2014
Microsoft began offering Web searches through Xbox One with support from Kine ...