- Ad Council Partners With Gaming Brands, Influencers To Amp Up Social Campaign Efforts
Mediapsssst, Richard Whitman - Tuesday, August 30, 2016
Kicking off its Game for Good effort, the Ad Council will ta ...
- Periscope's First Minnesota Lottery Campaign
MAD, Steve McClellan - Monday, August 29, 2016
Just in time for the start of the football season, the campai ...
- EA's Data Will Make You "Salivate"
Show Daily: Videos, Ross Fadner - Wednesday, August 24, 2016
"The data we have will make you salivate," Stephanie Sczech, Director, Glob ...
- Pokemon Go Smeared By Specter Of Predators
Mobile Insider, Gavin O'Malley - Tuesday, August 23, 2016
From privacy issues to the zombification of large populations of people, t ...
- Zombies In Adland: Groundbreaking Snapchat Campaign For Activision
MAD, Larissa Faw - Friday, August 19, 2016
The campaign, created by 72andSunny, centers on a zombie geofilter rollout th ...
- Madden NFL Features Denver Broncos' Von Miller
Marketing Daily, Tanya Gazdik - Thursday, August 18, 2016
"We knew this year that we had to change what we we ...
- Facebook To Build Gaming Platform For Publishers
Social Media & Marketing Daily, Gavin O'Malley - Thursday, August 18, 2016
Facing increasing competition from mobile app stores, Facebook has enlisted Unity Technologi ...
- 'Dude Perfect's 'Endless Drucker' Top New Paid App
Around the Net in Video, P.J. Bednarski - Thursday, August 18, 2016
Whistle Sports stars Dude Perfect are at top of the iTunes Pa ...
- Pokemon Go Players Spending Real Money
Mobile Insider, Gavin O'Malley - Tuesday, August 16, 2016
Popularity aside, how is Pokemon Go doing financially? Pretty well, according ...
- Pokemon Players Open To Promos
Marketing Daily, Aaron Baar - Saturday, August 13, 2016
"It opens the door for businesses to have fun with this thing ...
- Pokemon Go Players Spending Real Money
MoBlog, Gavin O'Malley - Friday, August 12, 2016
Popularity aside, how is Pokemon Go doing financially? Pretty well, according ...
- Pokemon Go Is Just A Game
VidBlog, P.J. Bednarski - Friday, August 12, 2016
The Internet sometimes makes nothing out of something, but mostly, it mak ...
- Pokemon Go Turned Michigan Park Into A 'Nuisance,' New Suit Alleges
Around The Net in Daily Online Examiner, Wendy Davis - Thursday, August 11, 2016
A couple in St. Clair Shores, Michigan says in a new lawsu ...
- Microsoft Buys Interactive Game Streaming Service Beam
Around the Net in Video, Gavin O'Malley - Thursday, August 11, 2016
Microsoft just bought interactive game streaming service Beam. “Beam’s model takes t ...
- Betfair Moves Away From Laddish Image With New Lucky Generals Campaign
Around the Net In MAD London, Sean Hargrave - Tuesday, August 9, 2016
Betfair is moving away from "laddish" advertising in a bid to chan ...
- Amazon Will Preview Pilots On Twitch
Around the Net in Video, P.J. Bednarski - Tuesday, August 9, 2016
Amazon Video routinely shows subscribers pilots as a way, it says, ...
- Pokemon Go Kicks Off AR
VR/AR Insider, Josh Lovison - Tuesday, August 9, 2016
By now everyone has probably heard of Pokemon GO. The game, ...
- Trump Campaign Releases Video Depicting Clinton As Ms. Pac-Man
Around the Net In Marketing Politics, Philip Rosenstein - Friday, August 5, 2016
The Trump campaign released a video depicting Hillary Clinton as Ms. Pac-M ...
- How Machinima Is Growing Its Brand
Around the Net in Video, P.J. Bednarski - Thursday, August 4, 2016
Gaming content maker Machinima has a three-pronged approach to its business; earli ...
- Pokemon Go Sued For Encouraging Players To Trespass
Around The Net in Daily Online Examiner, Wendy Davis - Wednesday, August 3, 2016
New Jersey resident Jeffrey Marder has sued Pokemon Go maker Niantic Labs and Ninten ...
- Pokemon Go Nixes "Nearby" Feature
Around the Net in Mobile, Gavin O'Malley - Tuesday, August 2, 2016
Some Pokemon Go players are upset that the game has removed i ...
- Pokemon Go Smeared By Specter Of Predators
MoBlog, Gavin O'Malley - Monday, August 1, 2016
From privacy issues to the zombification of large populations of people, t ...