- Attracting Customers Who Create Customers
Engage:Millennials, Mike Doherty - Friday, August 30, 2013
Millennials represent the fastest-growing group for travel spending and, according to Americ ...
- Junior Year For Hyundai And NCAA Football
Marketing Daily, Karl Greenberg - Thursday, August 29, 2013
This is Hyundai's junior year in NCAA football. The Fountain Valley, Calif.-bas ...
- Lenovo Ups NFL Fantasy Stakes
Marketing Daily, Aaron Baar - Wednesday, August 28, 2013
Lenovo is hosting a "Fantasy Coach of the Year" contest, through whi ...
- The Millennialization Of Travel
Engage:Millennials, Babette Gilmore - Wednesday, August 28, 2013
It's true: Millennials are more demanding than prior generations. This group ...
- Mrs. Dash Targets Young Families
Marketing Daily, Karlene Lukovitz - Monday, August 26, 2013
No-salt seasonings brand Mrs. Dash is employing sampling at football games a ...
- Millennials Seek Restaurant-Like Home Dinners
Marketing Daily, Karlene Lukovitz - Friday, August 23, 2013
The struggling economy has been tough on Millennials. One result is th ...
- Anything Is Possible: Understanding A Generation Of Emerging Adults
Marketing Daily, Bruce Levinson - Thursday, August 22, 2013
For the future of almost any brand, understanding the millennial generation ...
- Strategies For Marketing To Moms Of The 'Boomerang' Generation
Engage:Moms, Carol Banks Setter - Monday, August 19, 2013
A record number of 21.6 million Millennials are currently described by t ...
- I Screen, You Screen, Kids All Scream For All Screens
Engage:Millennials, Kevin Alansky - Friday, August 16, 2013
Who is at the forefront of the next wave of social app ...
- Selling Out Is The New Keeping It Real
Engage:Millennials, MaryLeigh Bliss - Friday, August 9, 2013
In 1987, when Millennials were young or not yet born, Paul Sim ...
- BBDO Probes Millennials' Dining-Out Habits
Marketing Daily, Karlene Lukovitz - Thursday, August 8, 2013
BBDO surveyed 1,000 Millennials about their eating-out habits and attitudes, including the ...
- Brands Use Social To Capitalize On 'Shark Week'
Marketing Daily, Karlene Lukovitz - Tuesday, August 6, 2013
While The Discovery Channel birthed "Shark Week" 26 years ago for t ...
- Older Brands Can Still Capture Millennial Attention
Engage:Millennials, Frank Riolo - Friday, August 2, 2013
Just because you're older, it doesn't mean you can't still be "wi ...