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Publishing Insider Summit
October 10 - 13, 2016, Austin
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October 16 - 19, 2016, Mohonk
November 17, 2016, CO
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December 4 - 7, 2016, UT
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December 7 - 10, 2016, UT
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January 26, 2017, New York City
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January 30 - February 2, 2017, The Alps
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September 29, 2016, NYC
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September, 2016, NYC
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August 24 - 27, 2016, Lake Tahoe
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August 21 - 24, 2016, Lake Tahoe
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August 3, 2016, NYC
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August 2 - 4, 2016, NYC
July 19, 2016, LA
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Creative Media Awards (January 26, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
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Results for gen z
Social Media Now Dominant News Source For Young Adults
The Social Graf, Erik Sass - Friday, September 2, 2016
The Reuters Institute's global Digital News Report for 2016 shows that social ...
GenZ Favors Smartphone For Video
Real-Time Daily, Tobi Elkin - Wednesday, August 31, 2016
The GenZ group is one-third more likely to watch video on a ...
Marriott Targets Generation Z
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, August 3, 2016
Every marketer pays attention to Millennials and the dollars they can potentially ...
Get Ready To Hire The Latest Generation: Digitals
MAD, Bill Bergman - Thursday, June 30, 2016
I really miss the vibrancy, optimism, and fun-loving nature of my former ...
Mobile Device Obsession Yields A Marketer's Paradise
Programmatic Insider, John Motavalli - Wednesday, June 22, 2016
Increasingly mobile is taking over, according to the Influence Central 2016 Digital ...
WHADDL-IT-BE?... Bottled Water For GenZ College Students
Research Brief, Jack Loechner - Thursday, May 26, 2016
Taste, convenience and nutrition are the top preferences among college students who ...
VOD An Every Day Affair For Many
Research Brief, Jack Loechner - Monday, April 11, 2016
According to Nielsen, Video-On-Demand is becoming a part of daily viewing habits ...
Sports Fan Behavior Impacts Media, Advertising And Spending
Research Brief, Jack Loechner - Tuesday, April 5, 2016
According to findings from The Center for the Digital Future at USC ...
Future Vehicle Buyers: Gen Z Differs From Millennials
Marketing Daily, Tanya Gazdik - Tuesday, March 15, 2016
"What worked for Millennials will not work for Gen Z because this ...
Generation Z Digital Connections
Research Brief, Jack Loechner - Wednesday, January 6, 2016
According to a new Refuel Agency survey, teens (GenZ 13-15) are more ...
Centennials: A Connected World With An Eight Second Attention Span
Research Brief, Jack Loechner - Tuesday, December 15, 2015
Centennials were born with technology pervading their everyday lives and don't remember ...
It's All About Age
Research Brief, Jack Loechner - Wednesday, December 9, 2015
According to a Nielsen survey of more than 30,000 online consumers across ...
Middle-Aged And Gen Z Equally Tech Obsessed At Dinnertimes
Around the Net In MAD London, Sean Hargrave - Wednesday, November 25, 2015
A new report examining the relationship between age and technology usage during ...
Social Media Helps Publishers Reach Millennials, Gen Z
The Social Graf, Erik Sass - Tuesday, October 13, 2015
Whatever their potential pitfalls in terms of ownership of content, social media ...
3 Corporate Functions That Need To Pay Attention To Gen Z Now
Engage:Teens, Aaron Paquette - Thursday, May 14, 2015
Just when companies are starting to understand Millennials, a new generation is ...
Trans(itioning) Societal Norms
Engage:Teens, Melanie Shreffler - Thursday, April 16, 2015
Millennials were the first generation of youth with a majority to openly ...
Parents Of Teens Are Learning New Roles
Engage:Teens, Allison Talamantez, Danielle Wiley - Thursday, April 2, 2015
A new baby truly only needs food and sleep in the first ...
Don't Forget About The Parents Of Generation Z
Engage:Moms, Allison Talamantez, Danielle Wiley - Friday, March 27, 2015
Parents of Generation Z, the name given to those born after 1995, ...
Brands 'On Fleek': Understanding (And Working With) Gen Z
Engage:Teens, Samantha Rothkopf - Thursday, February 26, 2015
At this year's Super Bowl, no ad generated more buzz than P&G's ...
Watch Out Gen Y, Gen Z Is Nipping At Your Heels
Engage:Millennials, Kipp Jarecke-Cheng - Friday, January 23, 2015
Nearly 16 years ago, when I was covering ad-tech for an advertising ...
Ford Trend Study Finds Gen Z Ready To Act, Share, And Fail - If Need Be
Marketing Daily, Karl Greenberg - Friday, December 12, 2014
Ford's third annual trend report, overseen by in-house futurist Sheryl Connelly, says ...
Brand Strategy For A New Generation
Marketing Daily, Amanda Slavin - Friday, December 5, 2014
I consider Generation Z the "insider trading" of what's trending. They create ...
What You Should Know About Gen Z And Branded Video
Video Insider, Mallory Russell - Thursday, August 14, 2014
Marketers are starting to look ahead to Generation Z, a young generation ...
Older Generations Warming Up To Mobile Local Search
SearchBlog, Laurie Sullivan - Tuesday, April 15, 2014
Some 47% of consumers searched for local restaurants on a mobile device ...
Facebook Growth Stalls Among Young Adults
The Social Graf, Erik Sass - Monday, December 30, 2013
All the rumors, hunches, and anecdotal evidence got some confirmation this week: ...
NASCAR Hires Kenny Mitchell For Marketing Post
Raw, Karl Greenberg - Monday, November 18, 2013
NASCAR has hired former Dew Tour executive Kenny Mitchell to be managing ...
Observations On Generation Z
Engage:Hispanics, Juan Aceves - Thursday, October 31, 2013
When I ask my son what nationality he thinks he is, his ...
Discovery Network Launches Video Network Aimed At Young Men
Around the Net In Media, Phyllis Fine - Thursday, May 23, 2013
Discovery Network is looking to snare a young, male-centric audience online with ...
Maroon 5 Front Man Launches A Fragrance
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2013
"Maroon 5" lead singer Adam Levine has launched a perfume. It's a ...
Chevy Strikes Sparks With MTV
Marketing Daily, Karl Greenberg - Thursday, September 6, 2012
Chevrolet partnering with MTV to help get the word out about its ...
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