- Queens Housewife Who Started Weight Watchers In Her Living Room, Dies At 91
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 30, 2015
Jean Nidetch, who was one of those folks who couldn't wait f ...
- ASA Considers Investigating 'Are You Beach Ready' Ad
Around the Net In MAD London, Sean Hargrave - Tuesday, April 28, 2015
After receiving hundreds of complaints over Protein World's "Are You Beach Bo ...
- Beach Body Campaign Company Rebuffs Social Media Criticism
Around the Net In MAD London, Sean Hargrave - Monday, April 27, 2015
The fitness company behind the "body shaming" social media storm sweeping acro ...
- Beach Body-Ready Company Must Be Loving The Haters
London Blog, Sean Hargrave - Monday, April 27, 2015
Call it what you like, but using a "beach ready" model wi ...
- Fitness Tracker Alone Is Get-In-Shape Motivation
Research Brief, Jack Loechner - Friday, April 24, 2015
According to The NPD Group, the sports instruments market hit the grou ...
- Labour Commits To Unhealthy Food Marketing Curbs For Children
Around the Net In MAD London, Sean Hargrave - Tuesday, April 14, 2015
Labour has reiterated a previous pledge by shadow health secretary Andy Burnh ...
- Hancock Introduces Life Insurance That Rewards Healthy Living
Marketing Daily, Sarah Mahoney - Friday, April 10, 2015
Hancock -- a longtime sponsor of the Boston Marathon -- is previewi ...
- TRX Wants People To Get 'Better'
Marketing Daily, Aaron Baar - Thursday, April 9, 2015
A new video from the brand (being shown on YouTube and ...
- Dove Challenges Women To Rethink 'Beautiful' In New Short Film
Around the Net In MAD London, Sean Hargrave - Thursday, April 9, 2015
Dove, the personal care brand owned by Unilever, has launched a vid ...
- Subway's Latest Jared Campaign Updates His Story, With Millennials In Mind
Marketing Daily, Karlene Lukovitz - Friday, April 3, 2015
The latest example is "Jared's Journey," a new 30-second TV spot/video th ...
- From Mobile To Miniature: The Internet Of Nano-things Comes Of Age
Marketing: Health, Prodeep Bose - Friday, April 3, 2015
A year ago, everyone was talking about Fitbits. Now everyone seems ...
- Weighing The Cost Of Fame
Marketing Daily, Benjamin Hordell - Wednesday, April 1, 2015
Although the beauty and fashion industries have been exploring the use ...
- Reebok Wants You To Be More Human
Marketing: Sports, Gordon Plutsky - Wednesday, April 1, 2015
Reebok officially took the next step in their complete brand transformation ...