- Kenvue Launches Versalie, Virtual Menopause Brand
Marketing Daily, Les Luchter - Tuesday, April 16, 2024
Telehealth services, a curated D2C shopping portal and educational materials come togeth ...
- Crunch Finds A New Metaphor For How Hard Life Can Be
Marketing Daily, Sarah Mahoney - Tuesday, April 16, 2024
The latest in the gym's "Feel Good, Not Bad" campaign puts ...
- This Story Is 'Easy To Swallow': Tylenol Launches Brand Extension
Marketing Daily, Les Luchter - Monday, April 15, 2024
New technology could well help Tylenol capture a perhaps surprisingly large numb ...
- FTC Bans Cerebral From Harnessing Users' Health Data For Advertising
MediaDailyNews, Wendy Davis - Monday, April 15, 2024
Cerebral allegedly used third-party tracking tools to collect data about existing patient ...
- 'Risk'y Business: GeneType Sets Consumer Campaign
Marketing Daily, Les Luchter - Sunday, April 14, 2024
Genetic tests, as sold D2C by startup brand GeneType, can indicate yo ...
- 'Monsters in Waiting' Rooms Help 'Flip The Script' On Overused Antibiotics
Marketing Daily, Les Luchter - Wednesday, April 10, 2024
Amber, the monster sculpture made up of pill bottles, symbolized the antibioti ...
- Lunchables Contains Lead, Sodium, Per Consumer Reports
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 10, 2024
The group has launched a petition and is asking the U.S. Departme ...
- PBS Doc, Graphic Novel Shine A Light On Parkinson's Disease
Pharma & Health Insider, Les Luchter - Wednesday, April 10, 2024
The online Sleep Survey, launched mid-March in conjunction with Abbvie,"delves into t ...
- Deodorant, Sushi, Binge-Watching Can Affect Hair Growth, Says Nutrafol Campaign
Marketing Daily, Les Luchter - Tuesday, April 9, 2024
For example, eating sushi can disrupt zinc's ability to promote hair growt ...
- Voquezna Ad Stars Superhero Who Kicks Acid Instead Of Butt
Marketing Daily, Les Luchter - Monday, April 8, 2024
Phathom Pharmaceuticals launches what it calls the first major innovation to tre ...
- Inizio Evoke Appoints DiSalvo Chief Strategy Officer
People on the Move, Fern Siegel - Friday, April 5, 2024
DiSalvo joins Inizio Evoke from McCann Health. ...
- Ritual Claims It Picks The Best Supplement Ingredients
Marketing Daily, Les Luchter - Wednesday, April 3, 2024
"We obsess over every ingredient, like a mother.....r," shouts a new billboa ...
- Mattel Debuts Autism-Friendly Hot Wheels Car
Marketing Daily, Sarah Mahoney - Monday, April 1, 2024
The toy company's new Flippin Fast die-cast encourages open-ended, soothing play, tim ...
- This Merck Exec's Prescription For Success
Brand Insider: Behind The Scenes, Lisa Singer - Friday, April 12, 2024
"It really forced me to grow up quickly, but it was o ...
- Despite Brutal Quarter, Walgreens Is Gaining
Marketing Daily, Sarah Mahoney - Friday, March 29, 2024
The retailer overspent on healthcare ambitions and announced a $5.8 billion write-o ...
- End-Of-Life Wishes Are Nice, But Make It Legal, Says Trust & Will
Marketing Daily, Les Luchter - Sunday, March 31, 2024
"Since everyone over the age of 18 needs a will, we inte ...
- Aleve Reveals 'Painful Truth' About Pain-Relief Options
MAD, Fern Siegel - Wednesday, March 27, 2024
In the ads, real patients seek advice from an expert about pain-relie ...
- MLB Star Julio Rodriguez Makes Debut For Muscle Milk In 'Strength For It All'
Marketing Daily, Erik Oster - Tuesday, March 26, 2024
The campaign also features longtime brand partner and WNBA star Candace Par ...
- Bucked Up Brings Anime To Sports Nutrition Market
Marketing Daily, Les Luchter - Monday, March 25, 2024
Giving alternate identities to five pre-workout formulas and two other supplements. produc ...
- Cronut Inventor's New Creation Is Out For Blood, But In A Good Way
Marketing Daily, Les Luchter - Friday, March 22, 2024
Pastry chef Dominique Ansel created the "3 Lives Bar" to reward peop ...
- Elmo Hums For Ad Council, Continues As Champion Of Mental Health Support
Marketing Daily, Les Luchter - Thursday, March 21, 2024
Elmo and his Muppet friends star in a PSA that focuses ...
- AbelsonTaylor Group Hires Degenhart As VP-Account Director
People on the Move, Fern Siegel - Wednesday, March 20, 2024
Lane Degenhart is responsible for acting as the agency lead on multip ...
- Can Magnetic Frequency Waves Turn Back The Clock In Deep Sleep?
Pharma & Health Insider, Les Luchter - Thursday, March 21, 2024
The SolTec System reportedly interacts with the nervous system to enhance t ...
- Ted Danson Stars In Sotyktu Campaign Extension
Marketing Daily, Les Luchter - Tuesday, March 19, 2024
In the first video of a series, Danson interviews an actual plaq ...
- Allegra Airways App Maps Healthiest Routes For Land Travel
Marketing Daily, Les Luchter - Monday, March 18, 2024
Tool has gone national, providing real-time travel routes to minimize air polluti ...
- Opioid Hotline Runs OOH Outside Pharmacies
Marketing Daily, Les Luchter - Sunday, March 17, 2024
Billboards connect addicts to recordings "to get advice on how to qu ...
- ABC Prime Time Is Next Stop For Oprah's Weight-Loss Journey
TVBlog, Adam Buckman - Monday, March 18, 2024
Oprah Winfrey will host "An Oprah Special: Shame, Blame and the Weig ...
- 'Scary Not Scary' Confronts Teen Suicide
MAD, Fern Siegel - Wednesday, March 13, 2024
The campaign employs a young female narrator who addresses viewers casually, v ...
- HeHealth App Quickly Allays (Or Confirms) Male STD Fears
Pharma & Health Insider, Les Luchter - Thursday, March 14, 2024
Everything you always wanted to know about this app, which focuses ...
- Lantern Pharma Targets Surprising Group For Lung Cancer Screenings
Marketing Daily, Les Luchter - Tuesday, March 12, 2024
Yes, nonsmokers get cancer: 25 never-smokers die daily from lung cancer ...