- Kenvue Launches ZyrTalk To Combat Social Media Allergy Misinformation
Marketing Daily, Les Luchter - Monday, February 26, 2024
"One in five Americans turn to TikTok before their doctor when seeki ...
- With Tech-Focused Campaign, Carafem Navigates Shifting Abortion Landscape
D2C Insider, Sarah Mahoney - Monday, February 26, 2024
The video effort highlights the abortion provider's high-quality care, driven by ...
- Alzheimer's Campaign Tackles The Aimless Wandering Symptom
Marketing Daily, Les Luchter - Saturday, February 24, 2024
Each of three ads features a stark image showing a wanderer ...
- Kevin Hart Fits 29 Hours Into A Day In Fast-Paced C4 Energy Ad
Marketing Daily, Erik Oster - Thursday, February 22, 2024
Commercial introduces the "Energy That Hits" tagline while showing a day ...
- Health Care Systems, Cell Service Down Nationwide
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, February 22, 2024
The federal Cybersecurity and Infrastructure Security Agency is "working closely with AT& ...
- Animated Series Examines The Future of Health Care And Hospitals
TVBlog, Adam Buckman - Friday, February 23, 2024
With health care on the minds of many, here comes an animat ...
- You Betcha! Fargo's Swanson Health Stresses Midwest Roots In Brand Refresh
Marketing Daily, Les Luchter - Tuesday, February 20, 2024
The campaign "dispels the myth that innovation in health and wellness on ...
- 'Ahazihng': Patients 'Review' Dental Practice From The Dental Chair
Marketing Daily, Les Luchter - Monday, February 19, 2024
Ever try speaking to a dentist while your mouth is full ...
- Campaigns Focus On Period Education For Young Women
Marketing Daily, Les Luchter - Wednesday, February 14, 2024
One campaign uses a special font containing periods in the shape ...
- Inside CeraVe's Three-Phase Big Game Assault
Marketing Daily, Sarah Mahoney - Wednesday, February 14, 2024
How a seven-year-old Reddit post led to one of Super Bowl's bigge ...
- Meta Must Face Privacy Suit Over Tracking At Online Therapy Site
MediaDailyNews, Wendy Davis - Wednesday, February 14, 2024
Meta Platforms must face privacy claims brought by non-Facebook users who provid ...
- Theraflu Fights For National Paid Sick Leave
Pharma & Health Insider, Les Luchter - Thursday, February 15, 2024
Campaign is "not about product, but actually about making a difference a ...
- Abreva Aims To Destigmatize Cold Sores With Diamond Sweepstakes
Marketing Daily, Les Luchter - Tuesday, February 13, 2024
Grand prize is a pair of $50,000 bespoke lips, with a ru ...
- NYU Langone Health Highlights Impressive Stats, Real Doctors
Marketing Daily, Les Luchter - Monday, February 12, 2024
Spots were filmed at actual NYU Langone hospitals by agency Deloitte Digit ...
- Bridges Consumer Healthcare Selects Curiosity As AOR
Accounts on the Move, Fern Siegel - Wednesday, February 7, 2024
Curiosity with overseeing four of Bridges' brands. The first work debuts ...
- Can Flicking The Cognitive Switch Boost Focus And Concentration?
Pharma & Health Insider, Les Luchter - Thursday, February 8, 2024
Biotech company Juvenescence is marketing Cognitive Switch through medically trained "science influence ...
- No Big Surprise: Lilly Reports Sales Surges For Weight-Loss Drugs
Marketing Daily, Les Luchter - Tuesday, February 6, 2024
Zepbound, which only debuted in pharmacies on Dec. 5, nonetheless managed ...
- Dove Jumps Into The Confidence Pool
Mad Blog, Barbara Lippert - Monday, February 5, 2024
Dove intros its Body Confident Sport Program by showing a girl's unea ...
- Kochava Must Face FTC Location Privacy Charges
MediaDailyNews, Wendy Davis - Monday, February 5, 2024
Siding against mobile data broker Kochava, a federal judge has ruled th ...
- Not A Headache: Revenues Grow For Migraine Drugs
Marketing Daily, Les Luchter - Sunday, February 4, 2024
Pfizer's Lady GaGa-endorsed Nurtec, along with another Pfizer migraine drug, Vydura, garner ...
- Anti-Vax Doctor Battles YouTube Over Account Termination
MediaDailyNews, Wendy Davis - Friday, February 2, 2024
Vaccine critic Joseph Mercola is pressing a federal appeals court to revi ...
- New Drug Could Relieve Severe Pain Without Addiction
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, February 1, 2024
Vertex Pharmaceuticals plans to file for U.S. approval by mid-2024 for t ...
- Medicine Invades Wellness Industry As Market Splits Into Hardcore, Softcore
Marketing Daily, Les Luchter - Wednesday, January 31, 2024
Hardcore is the "hyper-medical, high-tech, even more expensive market," while softcore ...
- Joymode Takes On Viagra -- And 'Sketchy' Boner Pills
Pharma & Health Insider, Les Luchter - Thursday, February 1, 2024
Joymode combines ingredients such as L-citrulline, cited in peer-reviewed journals as improvi ...
- MyFitnessPal Taps Kate Hudson For Winning Fitness Plan
Marketing Daily, Les Luchter - Tuesday, January 30, 2024
Hudson's plan, which is still available, has been promoted via MyFitnessPal's blo ...
- Meta Must Face New Privacy Claims Over Pixel Tracking At Health Sites
MediaDailyNews, Wendy Davis - Tuesday, January 30, 2024
A federal judge has again sided against Meta Platforms in a priva ...
- MiraLax Loosens Up The Constipation Conversation
Marketing Daily, Les Luchter - Monday, January 29, 2024
Abbi Jacobson and Ilana Glazer, stars of "Broad City," reunite five yea ...
- Millennial Stress, Female Blockage: Issues Facing The Nation
Mad Blog, Barbara Lippert - Friday, January 26, 2024
"Broad City" stars give a millennial master class in constipation in ...
- Abbott CEO: Sales Make Libre 'Most Successful Medical Device In History'
Marketing Daily, Les Luchter - Wednesday, January 24, 2024
Sales of Abbott's Freestyle Libre continuous glucose monitor for diabetics were mo ...
- P&G Says It's 'Not The Time' To Pull Back On Marketing Spend
Marketing Daily, Erik Oster - Tuesday, January 23, 2024
CFO called Olay Super Serum "the most successful new serum in t ...