- Beyond Acculturation II
Engage:Hispanics, Lauren Romero - Thursday, October 29, 2009
Now, marketing to Latinos gets beyond language to consider "retro-acculturation" and cultur ...
- Time Warner Launches First Hispanic On-Demand Channel
MediaDailyNews, Erik Sass - Friday, October 23, 2009
Univision and Time Warner Cable are partnering to launch a new video-on-dema ...
- Wal-Mart Cuts Prices For Holidays; Stores Will Get Smaller
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 22, 2009
Wal-Mart will reduce prices by hundreds of millions of dollars this holid ...
- Multicultural, Global And Mobile: Western Union
Engage:Hispanics, Joe Kutchera - Thursday, October 22, 2009
"Thomas Friedman's 'The World Is Flat' epitomizes Western Union," CMO Gail Galup ...
- NBA Reaches Out To Hispanics With Enebea
Marketing Daily, Karl Greenberg - Monday, October 19, 2009
The campaign includes television, radio and online advertising, a Web site, speci ...
- Social Comes Naturally To The Peer-Driven
Engage:Hispanics, Katherine O'Hara - Thursday, October 15, 2009
While few marketers proactively target ethnic minorities, even fewer connect through soci ...
- Citibank Launches Citi Mobile En Espanol
Marketing Daily, Tanya Gazdik - Monday, October 12, 2009
Hispanics are among the most active mobile Web users in the Unit ...
- Implications Of Yahoo Microsoft Search Deal
Engage:Hispanics, Lee Vann - Thursday, October 8, 2009
Yahoo and Microsoft's recently announced a search partnership where Microsoft's newest sear ...
- Build A Community Online
Engage:Hispanics, Jose Villa - Thursday, October 1, 2009
Building a Hispanic online community involves shifting how most marketers think abo ...