- Univision Launches New Ad Network
Around the Net In Media, Fern Siegel - Monday, November 30, 2009
Univision is kicking off its own mini ad network, though it hop ...
- Starcom Names Gadsby New Multicultural/Latin America Boss
MediaDailyNews, Erik Sass - Monday, November 30, 2009
Starcom Mediavest Group has named Monica Gadsby to the newly created ro ...
- Year-End Sales Events Beckon Buyers
Marketing Daily, Karl Greenberg - Wednesday, November 25, 2009
Kelley Blue Book's latest Market Intelligence survey of in-market new-car shoppers sugges ...
- Coke Opens Happiness Via Educational Promotion
Engage:Hispanics, Joe Kutchera - Wednesday, November 25, 2009
"This promotion provides a tangible tool for being able to attain th ...
- T-Mobile Targets Hispanics With New Plan
Marketing Daily, - Thursday, November 19, 2009
T-Mobile has introduced a prepaid calling plan called the T-Mobile Complete, availab ...
- DOOH Effectively Reaches Latinos On The Go
Engage:Hispanics, Rob Gorrie - Thursday, November 19, 2009
Hispanic consumers are among the highest indexing profile of those who noti ...
- Coke Targets Multicultural Communities Year Round
Marketing Daily, David Goetzl - Thursday, November 19, 2009
Coca-Cola's top stateside marketing executive delivered some auspicious words for Univision a ...
- Wag The Dog
Marketing: Sports, Tom Cordova - Tuesday, November 17, 2009
If the sponsorship being considered is official status with one of t ...
- Univision, YouTube Partner For Extensive Programming Deal
MediaDailyNews, Wayne Friedman - Monday, November 16, 2009
Univision says its TV program agreement with YouTube is one of t ...
- MRI Links With Geoscape, Offers Hispanic Segmentation
MediaDailyNews, - Monday, November 16, 2009
Media researcher Mediamark Research & Intelligence (MRI) last week announced that Geoscape ...
- Meet Tony, The Intern
Engage:Hispanics, Lee Vann - Thursday, November 12, 2009
Here is a snapshot of today's Hispanic online market. ...
- Stanley Works Launches Hispanic Program
Marketing Daily, - Monday, November 9, 2009
Tool maker Stanley Works is launching a national Hispanic outreach program call ...
- Build A Word-Of-Mouth Campaign
Engage:Hispanics, Jose Villa - Thursday, November 5, 2009
While the exact approach to driving product trials and word of mou ...
- 'Los Simuladores': Second Cinelatino Series Hits U.S.
MediaDailyNews, - Wednesday, November 4, 2009
"Los Simuladores" (The Pretenders), the Mexican TV series produced by Sony Pictur ...