- Misunderstanding Programmatic Keeping Marketers From Capitalizing On Buys
Real-Time Daily, Laurie Sullivan - Friday, January 31, 2014
Too many marketers misunderstand programmatic buying, and as a result become overwhelme ...
- Hale Global Guts Patch Staff
Around the Net In Media, Gavin O'Malley - Thursday, January 30, 2014
Not wasting any time, Hale Global -- which recently bought a majori ...
- Meredith Magazine Revenues Slip, TV Jumps
MediaDailyNews, Erik Sass - Wednesday, January 29, 2014
Meredith Corp.'s revenues were basically flat in the first quarter of t ...
- Local TV Soars, Late-Night TV Lures 24 Million
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Local TV news programs got some rare good news: Higher viewership ...
- Doritos Shows Creativity Gets Marketers To The Super Bowl
SearchBlog, Laurie Sullivan - Wednesday, January 29, 2014
This year it takes more than athletic abilities to end up ...
- Whither Local News?
Online Media Daily Europe, Andy Oakes - Tuesday, January 28, 2014
Last week we heard that AOL is relinquishing its control of Patc ...
- Google Glass Sees Clearly Through VSP Partnership
SearchBlog, Laurie Sullivan - Tuesday, January 28, 2014
Picture a rendition of Johnny Nash's song "I Can See Clearly No ...
- Location-Based Mobile Ads Forecast To Hit $10.8B In 2017
Mobile Marketing Daily, Gavin O'Malley - Thursday, January 16, 2014
Delivering on mobile's full potential, location-based ad targeting is finally ready f ...
- AOL Parts With Patch, Sells Majority Stake To Hale Global
MediaDailyNews, Gavin O'Malley - Wednesday, January 15, 2014
AOL is effectively done with Patch -- but that doesn't mean t ...
- Local Media Forecast To Rise Single Digits, Digital Expands
MediaDailyNews, Wayne Friedman - Wednesday, January 15, 2014
Local media revenue is set to climb mid-single-digit percentages this year. Ju ...
- DoApp Launches Self-Serve Mobile Ad Network For Apps
Mobile Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2014
Most mobile apps simply don't generate a profit. Fledgling DoApp wants ...
- 'Los Angeles Times' Launches E-Commerce Site
MediaDailyNews, Erik Sass - Tuesday, January 14, 2014
The Los Angeles Times Media Group is diving into e-commerce with Distri ...
- How Aviate Supports Yahoo In Local Search
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 9, 2014
Technology that pushes local and timely information to the mobile phone own ...