- App 'Power Users' On SessionM Network Drive 78% Of Time Spent
Online Media Daily, Mark Walsh - Tuesday, May 28, 2013
"Power users" are defined as the third of people responsible for t ...
- The Snap Trap Of Loyalty
MarketingTools: CRM, Kathleen Stockham - Tuesday, May 21, 2013
Examine what your customers are actually using your loyalty program for: discount ...
- One For The Money, Two For The...
Research Brief, Jack Loechner - Tuesday, May 21, 2013
According to a new survey by PunchTab, 81% of moms will enga ...
- United Expands Loyalty Program To Businesses
Marketing Daily, Tanya Gazdik - Sunday, May 19, 2013
United Airlines is launching the MileagePlus Small Business Network, the first U. ...
- Loyalty: Bartering The Private For The Personal
Marketing Daily, Karl Greenberg - Sunday, May 12, 2013
Loyalty programs used to pretty much be CRM in a box: ...
- Wireless Carriers Hold Consumers' Loyalty
Marketing Daily, Aaron Baar - Monday, May 6, 2013
"The carriers own the customer, [who] then buys the handset," Paul Donaghe ...
- Mobile Loyalty Programs - The New Home Run for Marketers
Mobile Marketing Daily, Hugo Hanselmann - Tuesday, May 7, 2013
Loyalty programs need a rethink, says Anheuser-Busch's Global Director, Digital Connections. a ...
- Experience Creates More Loyalty Than Price
Marketing Daily, Sarah Mahoney - Friday, May 3, 2013
New research from Forrester finds that when it comes to building loyalt ...
- When Money Is No Object, How Do You Entice Users To Take Action?
Engage:Affluent, Robyn Hannah - Wednesday, May 1, 2013
Offering incentives has proven be an effective motivator for attracting new custome ...