- Loyalty Schemes Switch From Cards To Apps
Around the Net In MAD London, Sean Hargrave - Thursday, June 23, 2016
Industry research suggests that more than 90% of consumers use loyalty car ...
- Branson Finally Launched Virgin Loyalty App With Treasure Hunt Promotion
Around the Net In MAD London, Sean Hargrave - Tuesday, June 21, 2016
After years of planning, Virgin is fully launching its cross-business loyalty ap ...
- Loyalty Customers Gravitate To Brands' Mobile Apps
Mobile Insider, Chuck Martin - Tuesday, June 14, 2016
Loyal customers tend to like mobile apps. However, loyalty marketers seem ...
- Halfords To Focus On Emotional Connection To Drive Loyalty
Around the Net In MAD London, Sean Hargrave - Tuesday, June 7, 2016
Halfords has totally overhauled its marketing to put the focus on dat ...
- Revenue-Based AAdvantage Program Cleared For Takeoff
Marketing Daily - Top of the News, Thom Forbes - Tuesday, June 7, 2016
American Airlines says that it will switch from a mileage-based to ...
- AT&T Gives Customers A 'Thank You'
Marketing Daily, Aaron Baar - Friday, June 3, 2016
The customer appreciation program offers everything from free movie tickets and conce ...