- WPP Buying Binge Continues
MAD, Steve McClellan - Monday, March 31, 2014
Wunderman, with its second acquisition in a week, has purchased London-based e-commer ...
- Feel The Heat: Campfire Joins SapientNitro
MAD, Larissa Faw - Friday, March 28, 2014
It's the second deal that SapientNitro has done for a creative agen ...
- Has Social Media Killed Creativity?
Mediapsssst, Richard Whitman - Sunday, March 30, 2014
McCann Melbourne ECD and D&AD Awards Judge John Mescall thinks so. ...
- Two TV Dishes On My Roof?
TV Watch, Wayne Friedman - Monday, March 31, 2014
DirecTV and Dish Network are trying again -- to merge. This ti ...
- World's Most-Hated Airline Seeks Ad Agency
Mediapsssst, Richard Whitman - Thursday, March 27, 2014
At least that's what some call Ryanair, including one dissatisfied customer w ...
- Facebook's New Business Model: Buying Stuff
Social Media Insider, Catharine P. Taylor - Friday, March 28, 2014
For the record, I hope I am never spotted with a shoeb ...
- Did Disney Save Maker's Ship From Sinking?
Around the Net in Video, Gavin O'Malley - Thursday, March 27, 2014
Whether Walt Disney Co.’s $500 million gamble on Maker Studios will be ...
- Lithium To Buy Klout, Merger Should Upgrade Lithium Platform
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, March 26, 2014
Lithium Technologies is buying Klout, the social marketing firm is expected ...
- Oculus Backers Upset By Sale To Facebook
The Social Graf, Erik Sass - Thursday, March 27, 2014
While many people were scratching their heads and asking "What's Oculus?" followi ...
- Oculus Shift: Facebook's New Look
Social Media & Marketing Daily, Mark Walsh - Wednesday, March 26, 2014
Facebook announced on Tuesday it will acquire Oculus VR, maker of t ...
- Analysts View Oculus As Long-Term Bet By Facebook, Price Questioned
Social Media & Marketing Daily, Mark Walsh - Wednesday, March 26, 2014
Facebook's $2 billion purchase of virtual reality goggle-maker Oculus VR is ...
- WPP's Cyber Monday
MAD, Steve McClellan - Monday, March 24, 2014
The holding company through various subsidiaries bought two digital companies today, includi ...
- Media General Acquires LIN Media For $1.6 Billion, Merger Creates Huge Pure-Play TV Co.
MediaDailyNews, Wayne Friedman - Friday, March 21, 2014
Continuing the big TV station consolidation trend, Media General and LIN Med ...
- Britain Invades India (Again)
Mediapsssst, Richard Whitman - Thursday, March 20, 2014
No, it's not the return of the Raj, but WPP is zeroi ...
- IgnitionOne Acquires DMP Knotice
Around the Net in Real-Time, Tyler Loechner - Wednesday, March 19, 2014
AdExchanger has reported that IgnitionOne has acquired Knotice, a data management platfo ...
- Vimeo Buys Video App Cameo
Around the Net in Video, Gavin O'Malley - Wednesday, March 19, 2014
Vimeo has scooped up video-making app Cameo for an undisclosed sum. “Cam ...
- Lotame Acquires AdMobius For Cross-Device Targeting
Around the Net in Real-Time, Tyler Loechner - Tuesday, March 18, 2014
AdExchanger has reported that Lotame, a data management platform (DMP), has acquir ...
- Yahoo Forecast To Gain $15B From Alibaba IPO
MediaDailyNews, Mark Walsh - Monday, March 17, 2014
As one of the company's largest shareholders, Yahoo has a 24% sta ...
- Dunnhumby To Buy Sociomantic?
Around the Net in Real-Time, Tyler Loechner - Friday, March 14, 2014
Business Insider reported that Dunnhumby has bought Sociomantic, an ad retargeting fir ...
- O&M Takes Control Of Middle East Affiliate
MAD, Steve McClellan - Thursday, March 13, 2014
The WPP global network has agreed to acquire a majority stake ...
- Nexstar Expands Digital, Buys Internet Broadcasting Systems For $20M
MediaDailyNews, Wayne Friedman - Thursday, March 13, 2014
Moving to enlarge its digital business efforts, growing TV station company Nexst ...
- Disney Eyes Maker Studios For $500M
Around the Net in Video, Gavin O'Malley - Wednesday, March 12, 2014
Disney is reportedly eyeing Maker Studios for upwards of $500 million. Regardi ...
- MetrixLab Takes Big Stake In Oxyme
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, March 11, 2014
Consolidation among social-marketing vendors appears to be a global phenomenon. Take Seattle-bas ...
- Chiquita, Fyffes Blend A Fruity Smoothie
Marketing Daily - Top of the News, Thom Forbes - Tuesday, March 11, 2014
The merger of Charlotte, N.C.-based Chiquita and Dublin, Ireland-based Fyffes creates ...
- Adknowledge Buys Video Platform GiantMedia
Online Video Daily, Gavin O'Malley - Monday, March 10, 2014
Adknowledge, the acquisitive performance ad network, just bought Giant Media -- ...
- Publicis Joins Dallas Buyers Club
MAD, Steve McClellan - Thursday, March 6, 2014
The holding company has acquired Dallas-based digital shop Hawkeye, which is bei ...
- Comcast To Buy Digital Ad Company Freewheel
MediaDailyNews, Wayne Friedman - Thursday, March 6, 2014
Comcast has finalized a deal to buy digital advertising company Freewheel f ...
- Isobar Mobilizes In France
MAD, Steve McClellan - Wednesday, March 5, 2014
The Dentsu Aegis Network has agreed to acquire France's Lesmobilizers, a speciali ...
- Zenovia Acquires Brandscreen, Readies For Launch Of Exchange Featuring 'Guaranteed In-View' Inventory
Real-Time Daily, Tyler Loechner - Wednesday, March 5, 2014
Brandscreen, a demand-side platform (DSP), has been acquired by Zenovia, a displ ...
- Yahoo Buys Social Data Firm Vizify
Social Media & Marketing Daily, Mark Walsh - Wednesday, March 5, 2014
Extending its relentless acquisition spree, Yahoo has purchased social data startup Vizi ...