- AppNexus Finalizes Open AdStream Acquisition, Closes $110M Round
Real-Time Daily, Tyler Loechner - Friday, October 31, 2014
Digital ad tech company AppNexus on Friday announced it has completed i ...
- Matomy Buys Mobile Programmatic Platform MobFox For $17.6M
Real-Time Daily, Tyler Loechner - Tuesday, October 28, 2014
Matomy Media Group, a supply-side platform (SSP), on Tuesday announced it h ...
- Publicis Groupe Acquires Run For Mobile-Focused DMP, DSP Tech
Real-Time Daily, Tyler Loechner - Tuesday, October 28, 2014
Publicis Groupe on Tuesday announced it has acquired Run, a cross-device programmat ...
- AMC Buys Major Stake In BBC America
MediaDailyNews, Wayne Friedman - Friday, October 24, 2014
AMC Networks will spend $200 million to acquire a nearly 50% equi ...
- Olson To Be Acquired By DC-Area Consultant For $295 Million
MAD, Steve McClellan - Wednesday, October 22, 2014
Minneapolis-based ad agency Olson has agreed to be acquired by Fairfax, VA-bas ...
- Victors & Spoils Launches Marketplace For Farmers And Hipsters
Mediapsssst, Richard Whitman - Wednesday, October 22, 2014
Here's yet another in a long line of ad agency killers that ...
- Tribune In Talks to Buy Suburban Chicago Papers
MediaDailyNews, Erik Sass - Tuesday, October 21, 2014
Just a few months into its new life as an independent compan ...
- FCC Suspends Review Of Comcast-Time Warner Merger
Online Media Daily, Wendy Davis - Wednesday, October 22, 2014
The Federal Communications Commission has delayed its review of Comcast's proposed $ ...
- Armstrong: Yahoo Deal Not On The Table
Around the Net In Media, Gavin O'Malley - Tuesday, October 21, 2014
Despite the rumors, AOL says it has no interest in a Yah ...
- Yahoo Reportedly 'In Talks' To Buy Programmatic Video Ad Platform BrightRoll
Real-Time Daily, Tyler Loechner - Tuesday, October 21, 2014
Yahoo is in talks to acquire programmatic video ad platform BrightRoll, TechCrun ...
- ANA Acquires BMA, Turns Association Into Division
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 20, 2014
The Association of National Advertisers has agreed to acquire the Business Marketi ...
- WPP's Kantar To Buy Firm That ID's Content Viewing Across TV, Mobile Screens
MAD, Steve McClellan - Friday, October 17, 2014
The agreement calls for Kantar to acquire the audio watermarking unit ...
- Bollore Group Makes Tender Offer For A Majority Stake In Havas
MAD, Steve McClellan - Friday, October 17, 2014
The French conglomerate has effectively controlled Havas since CEO Vincent Bollore stag ...
- Bonnier Buys Events Company
MediaDailyNews, Erik Sass - Friday, October 17, 2014
Enthusiast magazine publisher Bonnier Corp. has announced the acquisition of an eve ...
- DigitasLBi Acquires Adobe Specialist 3|Share
MAD, Larissa Faw - Wednesday, October 15, 2014
Earlier this summer, Publicis Groupe announced a strategic partnership with Adobe ...
- License To Bill: Meredith Gets Rights To 'Martha Stewart Living'
MediaDailyNews, Erik Sass - Wednesday, October 15, 2014
It's one of the biggest shakeups in the magazine business so f ...
- Martin Sorrell Has Something To Say About Everything, Even Immigration Policy In The UK
Mediapsssst, Richard Whitman - Wednesday, October 15, 2014
Sir Martin Sorrell, always a man with an opinion and something ...
- MediaMath's Upcast Buy Adds To Ad Tech M&A Intrigue
RTBlog, Tyler Loechner - Thursday, October 16, 2014
M&A activity in the ad tech space has continued through summer a ...
- Publicis Groupe Takes 20% Stake In Matomy For $65 Million
MAD, Steve McClellan - Monday, October 13, 2014
Under the agreement, the Paris-based holding company has an option to acqui ...
- How Much Is That Data In The Window?
Data and Targeting Insider, Steve Smith - Tuesday, October 14, 2014
The real value of data to a company is starting to beco ...
- Media M&A Deals Dip, Dollar Volume Up
MediaDailyNews, Wayne Friedman - Thursday, October 9, 2014
Media merger and acquisition activity dropped modestly for the third quarter ...
- Publicis Groupe Bets Big On South Africa, Buys Three More Shops There
MAD, Steve McClellan - Wednesday, October 8, 2014
The purchases include branding firm BrandsRock, digital shop Liquorice and Machine, whi ...
- Marimedia Acquires Taptica For $13.6 Million
Real-Time Daily, Tyler Loechner - Wednesday, October 8, 2014
Marimedia, a UK-based digital ad management platform, this week announced it h ...
- Twitter Ups MoPub's Native Game Through Namo Integration
RTBlog, Tyler Loechner - Thursday, October 9, 2014
When Twitter announced this morning that it is launching a new s ...
- Canada's News Biz Consolidated: Sun Media Sold
MediaDailyNews, Erik Sass - Monday, October 6, 2014
Two of Canada's largest newspaper publishers are merging, with the announcement th ...
- Amazon's Twitch Purchase: Advertising Industry Equalizer?
Online Video Daily, Ashish Mistry - Tuesday, October 7, 2014
As Amazon continues to expand beyond being the Internet's largest purveyor ...
- Evolve Media Acquires Lesbian Lifestyle Site AfterEllen
Real-Time Daily, Tyler Loechner - Tuesday, October 7, 2014
Evolve Media on Tuesday announced it has acquired AfterEllen.com, a large lesbi ...
- Yahoo Courts Investment In Snapchat
Social Media & Marketing Daily, Gavin O'Malley - Monday, October 6, 2014
Yahoo is reportedly close to investing around $20 million in Snapchat ...
- Facebook Completes WhatsApp Deal For $22 Billion
Social Media & Marketing Daily, Mark Walsh - Monday, October 6, 2014
Facebook on Monday formally closed its acquisition of mobile messaging service WhatsAp ...
- Capital One Acquires Design Firm Adaptive Path
MediaDailyNews, Laurie Sullivan - Friday, October 3, 2014
What's in your wallet? Perhaps something designed by the creative team ...