- Accenture Continues To Bolt On Digital Agency Expertise
MAD, Larissa Faw - Monday, August 31, 2015
The company's latest acquisition, made via its Interactive unit, is Brazil's AD.Dialet ...
- AOL Buys Kanvas, Ups Multimedia Mobile Experience
Social Media & Marketing Daily, Gavin O'Malley - Monday, August 31, 2015
Stepping up its mobile social app game, AOL is buying a start ...
- TBWA Combines Its Toronto Office With Juniper Park
MAD, Larissa Faw - Monday, August 24, 2015
The move follows the March decision by holding company Omnicom to pla ...
- PayPal Picks Up Mobile Commerce Platform Modest
Around the Net in Mobile, Gavin O'Malley - Wednesday, August 19, 2015
PayPal just bought mobile commerce platform Modest. The idea, as Venture Be ...
- NBCU Pours $200M Into BuzzFeed
MediaDailyNews, Wayne Friedman - Tuesday, August 18, 2015
NBCUniversal is investing $200 million in digital publisher BuzzFeed. The investment ...
- Spredfast Acquires Shoutlet To Push Brand Engagement
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, August 19, 2015
Spredfast has agreed to acquire the social data integration specialists at Shoutle ...
- The Moneybags Are Coming!
VidBlog, P.J. Bednarski - Tuesday, August 18, 2015
BMO Capital Markets' gives an analysis of Comcast's apparent dive into ...
- Big Media Buying Into Tech Media, Chasing Talent Pool
TV Watch, Wayne Friedman - Monday, August 17, 2015
Established media companies buying young media upstarts isn't a new trend ...
- PCH's Liquid Acquires CommandIQ To Build On Predictive CRM
MediaDailyNews, Laurie Sullivan - Wednesday, August 12, 2015
Liquid officially announced the acquisition Wednesday of San Francisco-based CommandIQ, which focus ...
- NBCU Invests In Vox Media
MediaDailyNews, Wayne Friedman - Wednesday, August 12, 2015
Moving deeper in its investments in digital publishing platforms, NBCUniversal has agre ...
- Paywall Tech Firms Tinypass, Piano Media Merge
Publishers Daily, Erik Sass - Wednesday, August 12, 2015
With more publishers hoping to cash in on digital circulation through subscriptio ...
- Microsoft, Salesforce Ventures Invest In Informatica
Around the Net in Search Marketing, Laurie Sullivan - Friday, August 7, 2015
Informatica, a data integration company, received an investment from Microsoft and Salesfor ...
- IPG's FutureBrand Buys Digital Agency Hugo & Cat
MAD, Steve McClellan - Thursday, August 6, 2015
The deal follows FutureBrand's 2013 acquisition of retail experience design specialist UXU ...
- Tremor Buys Australian TV Ad Tech Firm TVN; Programmatic Now 30% Of Revenue
Real-Time Daily, Tyler Loechner - Thursday, August 6, 2015
Capping a busy day, video ad tech firm Tremor Video on Thursd ...
- KSV Merges With Canopy Brand Group
MAD, Steve McClellan - Tuesday, August 4, 2015
The merged agency will do business as KSV and have a te ...
- PureRed Acquires Full-Service Shop Ferrara & Company
MAD, Larissa Faw - Monday, August 3, 2015
Two East Coast agencies hope to become stronger as one. Integrated marketi ...