- IBM Acquires Bluewolf To Strengthen Cloud Consulting
Email Marketing Daily, Jess Nelson - Thursday, March 31, 2016
IBM announced Thursday that it has acquired Bluewolf Group, a cloud consulti ...
- Dentsu Aegis To Acquire Darwin, One Of China's First Digital Agencies
MAD, Steve McClellan - Wednesday, March 30, 2016
After the deal is completed, Darwin -- a performance marketing agency bas ...
- Yahoo Sets Deadline For Suitors
Around the Net in Search Marketing, Gavin O'Malley - Tuesday, March 29, 2016
Yahoo has reportedly given potential bidders two weeks to submit preliminary offe ...
- WPP's Sudler & Hennessey Acquires Healthcare Marketer Viscira
MAD, Steve McClellan - Monday, March 28, 2016
Viscira's 2015 revenues were $17 million, according to the holding company whi ...
- Snapchat Buys Emoji Maker Bitstrips
Social Media & Marketing Daily, Gavin O'Malley - Friday, March 25, 2016
To keep young users' attention, Snapchat is buying emoji maker Bitstrips. T ...
- Rovi Reportedly Looking To Buy TiVo
MediaDailyNews, Wayne Friedman - Thursday, March 24, 2016
TiVo stock soared over 23% on Thursday after a report that ...
- 'Playboy' Exploring Sale
The Daily Blog, Erik Sass - Friday, March 25, 2016
Playboy Enterprises is considering putting itself up for sale, according to T ...
- Freedom Communications Backs Digital First Media Bid After Tribune Trouble
Publishers Daily, Sara Guaglione - Monday, March 21, 2016
Freedom Communications will ask the judge today to approve Digital First Med ...
- M&C Saatchi Acquires U.S. UX Specialist MCD Partners
MAD, Steve McClellan - Wednesday, March 16, 2016
The acquisition pairs Saatchi's CRM and direct marketing unit LIDA with MC ...
- DOJ May Get Involved If 'O.C. Register' Accepts Tribune Bid
Publishers Daily, Sara Guaglione - Wednesday, March 16, 2016
Tribune Publishing's plans to acquire the 'Orange County Register' have hit ...
- R&D Venture Partners, Green Square In Alignment
MAD, Larissa Faw - Tuesday, March 15, 2016
Last year, advertising veterans Rob Dickson and Donna Granato launched R&D Ventu ...
- App Annie Buys AppScotch To Enhance Data, App Biz
Mobile Marketing Daily, Gavin O'Malley - Monday, March 14, 2016
Continuing to bolster its mobile analytics offerings, App Annie just bought a ...
- NYTCO Buys Digital Marketing Agency HelloSociety
Publishers Daily, Erik Sass - Monday, March 14, 2016
The New York Times Co. announced Friday that it has acquired HelloSociet ...
- Dentsu Aegis Buying Spree Continues With Purchase Of Flock Advertising
MAD, Steve McClellan - Friday, March 11, 2016
Flock, a digital creative agency based in Mexico City is the thi ...
- Dentsu Aegis Network Acquires Analytics Firm Cardinal Path And Agency Group Adexpres
MAD, Steve McClellan - Thursday, March 10, 2016
The Cardinal Path acquisition will bolster DAN's analytics capabilities in North Americ ...
- Hallmark Cards Intends To Take Crown Media Private
MediaDailyNews, Wayne Friedman - Wednesday, March 9, 2016
Hallmark Cards, which holds a 90.3% stake in Crown Media Holdings ...
- WPP's AKQA Buys Control Of Web App Specialist Potato
MAD, Steve McClellan - Monday, March 7, 2016
The agency, headquartered in London, generated nearly $10 million in revenue ...
- Tribune Publishing Will Still Make Bid To Buy Freedom Communications' Papers
Publishers Daily, Sara Guaglione - Friday, March 4, 2016
In the wake of a major management shakeup, Tribune Publishing will sti ...
- Yahoo's $1.1 Billion Mistake
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 3, 2016
Yahoo paid $1.1 billion for Tumblr in 2013, which may result in o ...
- Publicis Acquires Salesforce Shop Vertiba
MAD, Larissa Faw - Wednesday, March 2, 2016
This deal was primarily driven to provide Publicis.Sapient with more expertise ...
- Olson Parent ICF Consolidates Agency Operations
MAD, Steve McClellan - Tuesday, March 1, 2016
ICF International, which has acquired a number of agencies, including Olson abo ...
- Merkle Acquires Comet, Uses Real-Time Data To Influence Behavior
MediaDailyNews, Laurie Sullivan - Wednesday, March 2, 2016
Merkle announced Wednesday its seventh acquisition in two years. The company boug ...
- Fewer Consolidation Worries --- When It's Just About Movie Studios?
TV Watch, Wayne Friedman - Wednesday, March 2, 2016
Worries about media consolidation continue. But perhaps this is more about ...