- Lexus: Fashion, Food, Travel For 2013 LS Sedan
Marketing Daily, Karl Greenberg - Wednesday, October 31, 2012
Besides several digital elements, there is sponsorship of the GQ "Men ...
- Yahoo Teams With Wenner Media
Online Media Daily, Mark Walsh - Wednesday, October 31, 2012
Yahoo and Wenner Media announced a cross-promotional content deal involving various propertie ...
- Yahoo Teams With Wenner Media
Raw, Mark Walsh - Wednesday, October 31, 2012
Yahoo and Wenner Media on Wednesday
announced a cross-promotional content de ...
- The Other Mad Men: Followers Of That Mag's Ad Parodies
Around the Net In Media, Phyllis Fine - Monday, October 29, 2012
Ad industry members have been enjoying -- and sometimes, learning from ...
- 'Future' Shaking Up Established Mag Models
Around the Net In OMD Europe, Nina Lentini - Sunday, October 28, 2012
Future announced existing cooking title Jamie magazine as the first external clie ...
- Very.co.uk Pilots Blippar In 'Fabulous'
Around the Net In OMD Europe, Nina Lentini - Sunday, October 28, 2012
The online retailer pilotted Blippar functionality in a four page fashion advertori ...
- The Future Of Augmented Reality
Around the Net In Online Marketing, Gavin O'Malley - Monday, October 29, 2012
Diving into what will likely be a serious matter for media buye ...
- Burt's Bees Deflakes With Billboard, Video
Marketing Daily, Sarah Mahoney - Friday, October 26, 2012
Each flake was actually a $3 off coupon -- 1,300 in a ...
- Zinio Debuts Windows 8 App
Online Media Daily, Mark Walsh - Monday, October 29, 2012
Digital newsstand Zinio is among the latest to introduce an app f ...
- 'The Week' Australia Ends Publication
Around the Net In Media, Phyllis Fine - Friday, October 26, 2012
The Week stopped publishing in Australia with its Oct.12-18 issue. No wo ...
- Future Hires Ex-Centaur Publisher For Digital
Around the Net In OMD Europe, Nina Lentini - Thursday, October 25, 2012
Future has hired former Centaur publisher Declan Gough to look after i ...
- Hyundai Offers Sincere Condolences
Marketing Daily, Karl Greenberg - Thursday, October 25, 2012
Hyundai has launched a humorous campaign meant to highlight its performance ...
- Clarification: 'FT,' "IHT' Not Confirmed In Forbes' Campaign
MediaDailyNews, Steve McClellan - Thursday, October 25, 2012
Two publications originally disclosed as being on the media buy list f ...
- Meredith Ad Revs Up Across Board, TV Rises 26%
MediaDailyNews, Wayne Friedman - Thursday, October 25, 2012
Meredith Corp. says advertising revenue climbed by double digits in its fir ...
- Mag Bag: Conde Nast, Bonnier Launching Windows 8 Apps
MediaDailyNews, Erik Sass - Thursday, October 25, 2012
Conde Nast has announced plans to launch new magazine apps optimized f ...
- 'Harper's' Relaunches Website
Around the Net In Media, Phyllis Fine - Thursday, October 25, 2012
Harper's magazine offically relauched its website with a version that "will ...
- Homeless Sell Codes For Digital Charity Magazine
Around the Net In OMD Europe, Nina Lentini - Wednesday, October 24, 2012
UK pedestrians are used to seeing high street The Big Issue seller ...
- Ford Makes Cars Invisible For Fusion
Marketing Daily, Karl Greenberg - Wednesday, October 24, 2012
Once upon a not-so-long-ago time, describing a vehicle as a great-looking midsi ...
- 'Forbes' Launches New Tagline, Brand Campaign
MediaDailyNews, Steve McClellan - Wednesday, October 24, 2012
'Forbes' is launching a new brand advertising campaign this month -- i ...
- Software Developer Debuts 'Jamie' Magazine
Around the Net In Media, Phyllis Fine - Wednesday, October 24, 2012
Software developer idoodlemedia is launching a North American version of its
Jamie- Jamie Magazine Prepares Digital Extras
Around the Net In OMD Europe, Nina Lentini - Tuesday, October 23, 2012
Ottawa-based idoodlemedia is cooking up new digital media content to supplement t ...
- Citypress To Promote 'Big Issue' Digital Trial
Around the Net In OMD Europe, Nina Lentini - Tuesday, October 23, 2012
Digital copies of the magazine will be sold by street venders ...
- Readers Digest Shuts Down 'Healthy Cooking' Mag As Standalone
Around the Net In Media, Phyllis Fine - Tuesday, October 23, 2012
Readers' Digest Association, "continuing its effort to focus on its big co ...
- Forbes, Martini Media Partner For Branded Content Ads
Around the Net In Media, Phyllis Fine - Tuesday, October 23, 2012
In an "unconventional" twist on the branded editorial content model, Forbes a ...
- 'Newsweek' Postmortem: Daily Beast Helped Kill Print Version
Around the Net In Media, Phyllis Fine - Monday, October 22, 2012
Could the Daily Beast have been the nail in the coffin f ...
- 'Eating Well' Doing Well After Sale
Around the Net In Media, Phyllis Fine - Monday, October 22, 2012
'Eating Well' magazine is doing fine since its purchase by Meredith Corporati ...
- 'Variety' Names Sobrino-Stearns First Woman Publisher
MediaDailyNews, Fern Siegel - Friday, October 19, 2012
Michelle Sobrino-Stearns has been named the first female publisher of Variety aft ...
- Masthead Changes: Handy Scorecard
Around the Net In Media, Phyllis Fine - Friday, October 19, 2012
A bunch of top masthead changes just happened; here's a quick guid ...
- Newsweek To Stop The Presses
Around the Net In OMD Europe, Nina Lentini - Thursday, October 18, 2012
British-born Tina Brown, previously editor of The New Yorker and Tatler magazine ...
- 'Newsweek' To Shutter Print Edition
MediaDailyNews, Erik Sass - Thursday, October 18, 2012
After nearly eight decades in print, 'Newsweek' will close its print editi ...