- Q&A With MSG Sports Prexy Scott O'Neil On Delta Deal
Around the Net In Brand Marketing, Thom Forbes - Friday, October 30, 2009
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- P&G To Boost Market Spend, Product Innovation In 2010
MediaDailyNews, David Goetzl - Thursday, October 29, 2009
Procter & Gamble indicated Thursday that it will boost marketing spending ov ...
- Meyers To COO, TRA
MediaDailyNews, - Thursday, October 29, 2009
TRA Inc., the market research company that seeks to link viewing da ...
- Media X: Future Shock
MediaDailyNews, Jack Feuer - Tuesday, October 27, 2009
Digital is not nearly done with us. We need to figure o ...
- Tough Week? Tough Year? Just Remember 3 Words
MediaDailyNews, Claudia Cahill - Tuesday, October 27, 2009
Whatever the challenge, perseverance, courage and collaboration will see us through a ...
- Group M, Yahoo Partner To Join Brands, Programming
MediaDailyNews, - Wednesday, October 21, 2009
WPP's GroupM Entertainment and Yahoo Inc. have partnered to help marketers creative ...
- Trust Is The New Black
Online Spin, Dave Morgan - Thursday, October 22, 2009
Today, more people can have more relationships -- personal, business, casual, forma ...
- eMarketer Revises Online Ad Outlook, Expects 2.9% Drop In 2009
Online Media Daily, - Monday, October 19, 2009
Market research firm eMarketer has revised its online ad spending forecast f ...
- Free And Meaningful: The Future Of Marketing?
Online Spin, Joe Marchese - Tuesday, October 20, 2009
During my honeymoon I actually unplugged for nearly three weeks -- wel ...
- Committee Recommends Repeal Of Law Limiting Collection Of Minors' Data
Online Media Daily, Wendy Davis - Friday, October 16, 2009
A committee of the Maine legislature voted Friday to recommend the repe ...
- Unica Releases Universal Web Tag
Online Media Daily, Laurie Sullivan - Monday, October 19, 2009
Unica will unveil Monday one Web-page tag that combines analytics, email marketin ...
- Digital Congruence Vs. Herding Cats
Online Spin, Kendall Allen - Monday, October 19, 2009
On some sectors, there is a high emphasis on using digital ...
- O&M, MarketShare For Strategic Partnership
MediaDailyNews, - Thursday, October 15, 2009
Ogilvy & Mather Worldwide and MarketShare Partners have announced a strategic marketi ...
- Are Marketers More Important Than Developers?
Online Spin, dave.b , Max Kalehoff - Friday, October 16, 2009
"In tech startups, marketers are more important than developers." That's what o ...
- MacFarlane Does a Variety Show in Microsoft Marketing Deal
Around the Net In Media, Joan Voight - Tuesday, October 13, 2009
"Family Guy" creator Seth MacFarlane and Alex Borstein will host a quasi-infomerci ...
- NYC & Co, Warner Bros. Go 'Wild'
MediaDailyNews, - Tuesday, October 13, 2009
NYC & Company is partnering with Warner Brothers Pictures to market t ...
- Botway Joins WMI As CEO
MediaDailyNews, David Goetzl - Friday, October 9, 2009
Former top OmnicomMediaGroup executive Jill Botway has joined WMI as CEO. T ...
- Gatorade Refreshes Brand, Ad Efforts For '10
MediaDailyNews, David Goetzl - Thursday, October 8, 2009
Top executives at PepsiCo. indicated Wednesday that consumer cost-cutting may have contribut ...
- Legal Expert Questions FTC's New Blogger Rules
Online Media Daily, Wendy Davis - Wednesday, October 7, 2009
The FTC's recommendations that bloggers disclose freebies has drawn much controversy th ...
- Adcolor Strengthens Diversity Efforts
MediaDailyNews, - Monday, October 5, 2009
The Adcolor Industry Coalition wants to strengthen diversity retention throughout the marketi ...
- Marketing Hiring To Rise In The Coming Year
Marketing Daily, - Saturday, October 3, 2009
The recession has been punishing for out-of-work marketing execs in the la ...
- 2010 Job Survey: 55% Of Execs Won't Hire, 34% See Increases
MediaDailyNews, Wayne Friedman - Friday, October 2, 2009
Over half of advertising and marketing executives polled said they had ...
- Subaru Helps Drive Logo's 'Legacy'
MediaDailyNews, Karl Greenberg - Friday, October 2, 2009
Subaru is promoting both its Legacy and the idea of one's person ...
- Online All Stars: The Elephant Handler
OMMA Magazine, Mark Walsh - Wednesday, October 14, 2009
An iconic American brand with a multibillion-dollar business built on a secr ...
- Online All Stars: The Lion Tamer
OMMA Magazine, Karl Greenberg - Wednesday, October 14, 2009
A lot of people know Tim Ellis is Volkswagen's vp marketing, b ...
- Online All Stars: The Dancing-Bear Trainer
OMMA Magazine, Gavin O'Malley - Wednesday, October 14, 2009
Having grown up in the business as a second-generation creative, Stephen Gat ...