- Cincinnati Touted As Consumer Marketing Hub
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 28, 2010
...
- Mom Marketing
Research Brief, Jack Loechner - Thursday, January 28, 2010
According to a Retail Advertising and Marketing Association survey conducted by BIGresearc ...
- The Power of Nostalgia in Advertising
Marketing Daily, Bob Deutsch - Monday, January 25, 2010
As we age, our nostalgic yearnings grow, making us more receptive ...
- TNS, KMR Change Name To Kantar Media
MediaDailyNews, Wayne Friedman - Monday, January 25, 2010
TNS Media and KMR Group are changing their name to Kantar Medi ...
- Fox Biz Net, Tennis Channel Serve Co-Marketing Deal
MediaDailyNews, David Goetzl - Thursday, January 21, 2010
Fox Business Network and the Tennis Channel have expanded their co-marketing arrangeme ...
- DMA Searches For New CEO
MediaDailyNews, - Tuesday, January 19, 2010
Direct Marketing Association, a global trade association of businesses and nonprofit multichann ...
- Help Yourself: Web Tips For Small Businesses
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 19, 2010
Small-business owners need to know how to help themselves. Most are ...
- AMC Mobile Tour Promotes 'Breaking Bad'
MediaDailyNews, David Goetzl - Thursday, January 14, 2010
The lead character in AMC's "Breaking Bad" runs his drug-dealing enterprise fr ...
- Mag Bag: Big Publishers Push Marketing
MediaDailyNews, Erik Sass - Thursday, January 14, 2010
Hoping to parlay a rumored economic turnaround into a rebound for magazine ...
- BlueKai, CPM Partnership Offers Marketers Enhanced Audience Targeting
Online Media Daily, Gavin O'Malley - Thursday, January 14, 2010
Intent-focused, auction-based data exchange BlueKai has partnered with ad technology company C ...
- Everyone's A Critic: The Splinters Of Our Discontent
Search & Performance Insider, Gord Hotchkiss - Thursday, January 14, 2010
I had a bout of inbox convergence today. Just as I w ...
- A Peek Behind The Curtain; What Do Future Consumers Look Like
Research Brief, Jack Loechner - Wednesday, January 13, 2010
According to a summary report by Doug Anderson, SVP, Research & Developmen ...
- Simple Email, Simple Results
Email Insider, editor , David Baker - Monday, January 11, 2010
Are we shooting high enough when building, planning and executing our eC ...
- 'Boss' Gets New CEOs, Companies To Profile
MediaDailyNews, Wayne Friedman - Saturday, January 9, 2010
PASADENA, Calif. -- CBS' new reality series "Undercover Boss" will add so ...
- The World's Intentions At Our Fingertips
Search & Performance Insider, Gord Hotchkiss - Thursday, January 7, 2010
We've made Google a verb. What does that mean? Well, for o ...
- Creativity Feeds The Data Beast (And Digital Killed The TV Star)
Online Spin, Cory Treffiletti - Wednesday, January 6, 2010
I started last year by talking about the balance between art a ...
- Advertisers, Marketers Wise To Target Techfluentials
MediaDailyNews, Aaron Baar - Saturday, January 2, 2010
Technology and electronics marketers may want to begin 2010 targeting a sma ...
- Green Marketing More of a Trend Than a Fad
Research Brief, Jack Loechner - Monday, January 4, 2010
Environmental Leader and MediaBuyerPlanner partnered to study Green Marketing through the audienc ...
- Markets Focus: Marketing In The Ruff
OMMA Magazine, Susan Kuchinskas - Tuesday, January 5, 2010
Call it anthropomorphism, or more accurately, call it a lucrative market. D ...
- RAM: The Poetry of Digital Direct Marketing
OMMA Magazine, David Goetzl - Tuesday, January 5, 2010
Aaron Smith and Lisa Harmon are regulars at MediaPost's Email Insider Summi ...