- Gadgets R Us: Dependence Reigns, So Does E-Product Research
MediaDailyNews, Erik Sass - Wednesday, June 30, 2010
Society is in the thrall of digital media devices, per Burst Med ...
- DMA Challenges Colorado Internet Tax Law
Online Media Daily, Wendy Davis - Wednesday, June 30, 2010
The Direct Marketing Association filed a lawsuit in federal court on Wednesd ...
- McDonald To Marketing Chief, Entertainment Studios
MediaDailyNews, - Tuesday, June 29, 2010
John McDonald was named Entertainment Studios Networks vice president, marketing. ...
- Gursha to 'Star Tribune' Marketing VP
MediaDailyNews, - Friday, June 25, 2010
The Star Tribune named Rob Gursha vice president, consumer marketing. ...
- The 'Subliminal' Effects Of Banner Ads
Online Media Daily, Laurie Sullivan - Monday, June 28, 2010
Consumers say they ignore static banner ads, and don't click on the ...
- Ford Agency Team Detroit Names Sanghvi EVP, Chief Digital Officer
Marketing Daily, Gavin O'Malley - Thursday, June 24, 2010
Ford advertising agency Team Detroit on Thursday named Monik Sanghvi as i ...
- Impulse Vs. Considered Purchase Strategy
Online Spin, Cory Treffiletti - Wednesday, June 23, 2010
Much of Internet marketing is intended to sell products. What's most interesti ...
- Fox Ups Earley To President, Marketing/Communications
MediaDailyNews, Wayne Friedman - Friday, June 18, 2010
Fox's Joe Earley has improved his position. He's now president of marketi ...
- Foursquare, Starbucks Need Better Blend Of Offers
MoBlog, Mark Walsh - Monday, June 21, 2010
Starbucks and Foursquare garnered widespread publicity when they teamed up last mon ...
- Interpublic, AOL Think They Cannes Improve Retail Marketing, Unveil Plan During Opening Day Of Festival
Online Media Daily, Joe Mandese - Monday, June 21, 2010
Madison Avenue officially kicks off one of its annual summer rites tod ...
- Caplan To CMO, McCann Erickson North America
MediaDailyNews, - Thursday, June 17, 2010
Mitchell Caplan has been appointed chief marketing officer for McCann Erickson Nor ...
- Ferro To EVP, Disney Media Sales
MediaDailyNews, Wayne Friedman - Thursday, June 17, 2010
Disney kids media platforms have a new lead integrated marketing and advertisi ...
- The Two Meanings Of Engagement
Search & Performance Insider, Gord Hotchkiss - Thursday, June 17, 2010
The theme of the Business Marketing Association conference I talked about ...
- CBS Marketing Group Ups 2 Executives
MediaDailyNews, - Tuesday, June 15, 2010
Garen van de Beek has been named executive vice president and creati ...
- Just An Online Minute... KSL Likes Experian, Serves Them For Lunch
Just An Online Minute, Kelly Samardak - Tuesday, June 15, 2010
With all the boozy Internet Week New York parties out of t ...
- Fink To VP/MD, Wahlstrom
MediaDailyNews, - Monday, June 14, 2010
Mark Fink was named vice president, managing director, Wahlstrom, an interactive marketi ...
- Safeguarding Brands From Scams
Performance Insider, Frederick Felman - Thursday, June 10, 2010
2009 will be remembered as the year that delivered an onslaught ...
- Marketing: Leading the Way
Search & Performance Insider, Gord Hotchkiss - Thursday, June 10, 2010
At last week's national Business Marketing Association conference in Chicago, three marketi ...
- Survey Reveals Need For Unsexy Online Automation Tools
SearchBlog, Laurie Sullivan - Tuesday, June 8, 2010
There are problems with automation as the online ad industry matures. Don ...
- Just An Online Minute... THIS Is How You Throw A Party That Keeps People Talking
Just An Online Minute, Kelly Samardak - Friday, June 4, 2010
Frequently, people ask me what party planners should keep in mind wh ...
- Revolving Door: Lifetime Hit By More Exec Departures
MediaDailyNews, Wayne Friedman - Thursday, June 3, 2010
More changes at Lifetime -- now its top marketing executives have departe ...
- Online Marketing School
Online Spin, dave.b , Max Kalehoff - Friday, June 4, 2010
Earlier this week I taught the inaugural session of Online Marketing Schoo ...
- Snowdon To Marketing Director, Maxus Worldwide
MediaDailyNews, - Wednesday, June 2, 2010
Helena Snowdon has been named marketing director, a new position, for Max ...
- TNT, Curves' 'Woman Challenge' Push Health, Character Bonding
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
Looking to boost its female-driven drama in the important summer cable viewi ...
- The Brand Promise Vs. The Brand Experience
Online Spin, Cory Treffiletti - Wednesday, June 2, 2010
No matter what messaging you attempt to put into the marketplace ...
- Marketers And Consumer Expectations Can Align
Research Brief, Jack Loechner - Tuesday, June 1, 2010
A recent study Epsilon revealed that a large majority of recent purchase ...
- Data Transforms Marketing P&L
SearchBlog, Laurie Sullivan - Tuesday, June 1, 2010
If Marketo's Chief Executive Officer Phil Fernandez has his way, CMOs wi ...