- NCM Partners With Grammys
MediaDailyNews, Erik Sass - Thursday, January 29, 2015
National CineMedia has joined forces with the Grammy Awards to launch ...
- What The Mobile Tipping Point In Search Means For Marketers
MAD, Larissa Faw - Wednesday, January 28, 2015
In 2015, search as a whole will cross the "mobile tipping poin ...
- Facebook's 2014 Revs Hit $12B, Momentum Driven By Mobile
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, January 28, 2015
Once again beating analyst estimates, Facebook on Wednesday reported fourth-quarter earnings ...
- eXelate Launches Cloud-Based Platform For Cross-Device Marketers
Real-Time Daily, Tyler Loechner - Tuesday, January 27, 2015
Data tech firm eXelate on Tuesday announced it has rolled three maj ...
- AT&T Taps Fluent For Millennial Marketing Projects
MAD, Steve McClellan - Monday, January 26, 2015
The Boston-based marketing agency will develop customized college market programming for t ...
- 3 Mobile Marketing Resolutions To Maximize Your Impact
Mobile Marketing Daily, Tom Giovingo - Tuesday, January 27, 2015
Are marketers really maximizing the potential of this platform? The new ye ...
- Email List Growth Important Marketing Need
Research Brief, Jack Loechner - Tuesday, January 27, 2015
According to a new Ascend2 study, 61% of sales and business professiona ...
- CES 2015: How Does It Translate For Marketing Exploitation?
MediaDailyNews, Mitch Oscar - Monday, January 26, 2015
CES 2014 marked the first time that media mandarins questioned the exhibition ...
- Analytic Partners, Keller Fay, Converseon Team To Integrate Social, WOM
MediaDailyNews, Wayne Friedman - Thursday, January 22, 2015
Looking to cement an effort around the integration of online social med ...
- New Vertical Social Network For Marketers to Give AgencySpy Comment Section A Slap Upside the Head
Mediapsssst, Richard Whitman - Thursday, January 22, 2015
Hold the phone! I mean the mouse! Or whatever we "hold" n ...
- How To Make Your Workforce Into A Social Media Machine
MAD, Dave Hawley - Wednesday, January 21, 2015
People aren't waiting in line to be "friends" with your brand. A ...
- CPG Brands Getting Better At Building Cross-Category Relationships With Online Shoppers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 21, 2015
Consumer product goods companies and retailers have an interesting opportunity to cross-se ...
- Shocase Launches New Social Net For Marketing Professionals
The Social Graf, Erik Sass - Thursday, January 22, 2015
Just in case Facebook, Twitter, Pinterest, LinkedIn, Instagram, Vine, Google+, YouTube, Snapcha ...
- Amazon's 'Transparent' Success And Its Other Transparent Failures
VidBlog, P.J. Bednarski - Thursday, January 22, 2015
If Amazon delivered these new pilots to you, by now you'd ...
- Closing The Gap Between Targeting And Performance
Online Spin, Cory Treffiletti - Tuesday, January 20, 2015
Much of my writing the last year has been about closing t ...
- Consistent Customer-Centric Marketing Messaging Creates Urgency
Research Brief, Jack Loechner - Wednesday, January 21, 2015
According to a new survey by Corporate Visions, Inc., nearly three-quarters ...
- Tom Doctoroff Touts Integrating Traditional, Digital Branding
MediaDailyNews, Maya Abulashvili - Monday, January 19, 2015
In the current environment, as marketers increasingly throw their best efforts in ...
- Microsoft Foresees Multiscreen Efforts, Learning Lab Upping Digital Ad Revs
MediaDailyNews, Gavin O'Malley - Thursday, January 15, 2015
After a challenging 2014, Microsoft is vowing to pick up its ...
- PlayStation4, Xbox One Holiday Sales Went Way Up
Around the Net in Video, P.J. Bednarski - Thursday, January 15, 2015
- How Technology is Driving Transformation
MAD, Jonathan Tatlow - Thursday, January 15, 2015
It's happening in several ways. Technology is transforming the Internet into ...
- Check Out The Duck-Taped Replays During Tonight's College Championship Game
MAD, Larissa Faw - Monday, January 12, 2015
Developed by agency Brunner, Pittsburgh, Duck Tape's social media team is tweeti ...
- With Hill Holliday's Marketing Support, Boston Will Bid For 2024 Summer Olympic Games
MAD, Steve McClellan - Monday, January 12, 2015
The agency provided a number of marketing services in the lead-up ...
- Creative Agencies Need To Be Tech Companies Too
MAD, Paul Roetzer - Thursday, January 8, 2015
The writing is on the wall. Creative agencies need to be technolo ...
- What Social Media Marketers Can Learn From Patagonia
Online Spin, Kaila Colbin - Friday, January 9, 2015
In 2004, Patagonia published an essay titled, "Don't Buy This Shirt Unle ...
- AH Belo Buys 3 Marketing Cos.
MediaDailyNews, Erik Sass - Monday, January 5, 2015
The owner of "The Dallas Morning News" announced that it has acquir ...
- Meet The First YouTube Stars Of 2015
MAD, Steve McClellan - Friday, January 2, 2015
Fisher-Price posted a new 90-second film late on New Year's Day call ...