- How To Solve The Viewable Ads Debacle
Online Spin, Cory Treffiletti - Wednesday, March 28, 2012
If an ad shows up on a Web page, and it's bel ...
- MDC's Doft: Better Metrics Gives Smaller Shops More Power
MediaDailyNews, Steve McClellan - Friday, March 23, 2012
For the last 10 or 15 years the media agency business h ...
- ABC Testing Multiscreen Ad Packages
Around the Net In Media, Phyllis Fine - Friday, March 23, 2012
As part of a general multiscreen trend in recent development meetings betwe ...
- Banyan Branch Launches Media-Buying Unit
Online Media Daily, Steve McClellan - Wednesday, March 21, 2012
Banyan Branch, which bills itself as a full-service social media agency, ju ...
- ABC Expands Digital Magazine Circ Reporting
MediaDailyNews, Erik Sass - Tuesday, March 20, 2012
The Audit Board of Circulations is introducing a new report format th ...
- Mediahub Wins NatGeo Assignment
MediaDailyNews, Steve McClellan - Monday, March 19, 2012
The National Geographic Channels has awarded its U.S. media account to Mediahu ...
- Mindshare Wins RAC Media Duties
MediaDailyNews, Steve McClellan - Thursday, March 15, 2012
Mindshare, the global media services network, has been awarded media responsibilities f ...
- WPP's Mindshare Wins Rent-A-Center Media Duties After Review
Raw, Steve McClellan - Thursday, March 15, 2012
Media shop Mindshare, a unit of WPP's GroupM has been awarded med ...
- Mediaocean Will Open API To Third-Parties Making Madison Avenue's 'OS' More Like Silicon Valley
MediaDailyNews, Joe Mandese - Thursday, March 1, 2012
After years of some of Madison Avenue's ugliest badmouthing, Donovan Data Syste ...