- Cable Hits Achieve Record Status For Season
MediaDailyNews, Wayne Friedman - Tuesday, August 31, 2010
Cable's big summer shows are nearing their respective zeniths -- as ...
- Despite Good Reviews, Emmy Ratings Flat
MediaDailyNews, Wayne Friedman - Monday, August 30, 2010
Nielsen preliminary numbers are at a 4.1 rating among adults 18-49, averagi ...
- Sunbeam, Nielsen Fail To Reach Settlement
MediaDailyNews, David Goetzl - Monday, August 30, 2010
The prospect of a de facto winter convention of TV research executiv ...
- Nielsen Pegs 116M TV Homes For New Season
MediaDailyNews, Wayne Friedman - Friday, August 27, 2010
Nielsen will add 1 million TV homes to its official numbers ...
- Broadcast Fare Ups Adult Viewers, Ad-Supported Cable Dips
MediaDailyNews, Wayne Friedman - Wednesday, August 25, 2010
This summer, broadcasters saw a 5% improvement among 18-49 viewers and ...
- Fisher Signs With Rentrak
MediaDailyNews, Wayne Friedman - Tuesday, August 24, 2010
Seattle-based Fisher Communications becomes the latest TV station group to sign ...
- Plugged In: Young Men Impact Entertainment Decisions
Online Media Daily, Gavin O'Malley - Tuesday, August 24, 2010
From the home to Hollywood, the influence of 18-34 guys, according ...
- TiVo To Track Web Time on TV
MediaDailyNews, Wayne Friedman - Monday, August 23, 2010
With the trend of Internet-enabled TVs on the rise, TiVo now sa ...
- Cross-Promotion Can Reach Bigger Broadcast Audience
MediaDailyNews, David Goetzl - Friday, August 20, 2010
Veteran Madison Avenue researcher Steve Sternberg renewed his call this week f ...
- Simulmedia Licenses TiVo Data, Measures Promo Effectiveness
MediaDailyNews, Wayne Friedman - Thursday, August 19, 2010
TiVo has licensed its second-by-second set top box data to Simulmedia, ...
- Legal Heat: Sunbeam Charges Nielsen With Blocking Rivals
MediaDailyNews, David Goetzl - Thursday, August 19, 2010
Sunbeam, which owns the Fox affiliate (WSVN) in Miami, alleges in feder ...
- 'Rizzoli & Isles' Still Cops Big TV Numbers
MediaDailyNews, Wayne Friedman - Tuesday, August 17, 2010
TNT continues its winning streak with its new rookie drama "Rizzoli &am ...
- Nielsen To Raise Billions As NLSN: Investors, Managers Will Reap Big Returns
MediaDailyNews, Joe Mandese - Tuesday, August 17, 2010
In a preliminary
prospectus for a multibillion dollar public sto ...
- Nielsen Announces New Weights For TV Ratings
MediaDailyNews, Fern Siegel - Friday, August 13, 2010
Nielsen has completed a review of its "weighting controls," or measurements f ...
- Affinity Launches Survey To Measure Digital Readership
MediaDailyNews, Erik Sass - Friday, August 13, 2010
With a new generation of e-reader devices transforming the media landscape, Affini ...
- Rentrak To Add Data From 4.3 Million Homes, Aids Hispanic Nets
MediaDailyNews, David Goetzl - Tuesday, August 10, 2010
Rentrak is set to add set-top-box data from 4.3 million homes ...
- Ad, TV Coalition To Link Consumer Behavior To Media Measurement
MediaDailyNews, Joe Mandese - Wednesday, August 11, 2010
The fledgling Coalition for Innovative Media Measurement (CIMM) Tuesday said it h ...
- MRC, Digital TV Providers Form Data Coalition
MediaDailyNews, Joe Mandese - Wednesday, August 11, 2010
The Media Rating Council (MRC), NCC Media and a broad coalition ...
- NFL's First Preseason Game Off To Winning Start
MediaDailyNews, David Goetzl - Monday, August 9, 2010
Perhaps a harbinger of another potent ratings season for the NFL, t ...
- CIMM Queries Nets, Agencies About Data Viability, TV Currency
MediaDailyNews, David Goetzl - Friday, August 6, 2010
As the Coalition for Innovative Media Measurement -- the think tank kno ...
- Nielsen Tests Optimal STB Data In 3 Markets
MediaDailyNews, David Goetzl - Friday, August 6, 2010
Nielsen is analyzing Charter's STB data, but the test program to determi ...
- MTV Struts With 'Jersey Shore'
MediaDailyNews, Wayne Friedman - Saturday, August 7, 2010
MTV doesn't get too many big wins when it comes to i ...
- Nielsen: DVR Playback Doubles, More Ads Watched
MediaDailyNews, Wayne Friedman - Thursday, August 5, 2010
New data from Nielsen says DVR playback has doubled within the yea ...
- TBS Late-Night Worries: 'Lopez' Slips, 'Conan' Must Score
MediaDailyNews, Wayne Friedman - Thursday, August 5, 2010
Conan O'Brien has his work cut out on TBS -- especially wh ...
- Time Travel: Broadcast Nets Record DVR Increase Rates
MediaDailyNews, Wayne Friedman - Wednesday, August 4, 2010
New data shows that in virtually every broadcast prime-time program, added D ...
- Rentrak Expands Data Base, Adds Charter
MediaDailyNews, David Goetzl - Tuesday, August 3, 2010
Fighting some perceptions that its emerging set-top-box (STB) measurement service may dr ...
- 'Idol' Pushes Marketing/Promo Effort, Final Judges Still Unknown
MediaDailyNews, Wayne Friedman - Monday, August 2, 2010
The big news about TV's biggest show concerns its judges for ne ...
- Digital, Social Media Shift Research Agenda Back To U.S.
MediaDailyNews, Joe Mandese - Tuesday, August 3, 2010
The global media research agenda, which arguably has been dominated by Weste ...
- 'Jersey Shore' Makes Big Splash With 12-34s
MediaDailyNews, - Monday, August 2, 2010
MTV's "Jersey Shore" season 2 premiere boasts the top cable telecast ...
- Digital Data Reveal Higher Commercial Tune-Away For Low-Rated Shows,Other Patterns Emerge
MediaDailyNews, Joe Mandese - Monday, August 2, 2010
TV viewers tune away twice as much during commercial breaks in sho ...