- Fox Trumps Rivals With World Series, NFL
MediaDailyNews, Wayne Friedman - Monday, October 29, 2012
With the tag-team of early NFL coverage on Sunday and what turn ...
- Fox Scores With Game 1, World Series
MediaDailyNews, Wayne Friedman - Thursday, October 25, 2012
Fox gained steam on Wednesday -- winning the night with Game O ...
- ESPN/Arbitron Look To Turn Up Radio Volume
MediaDailyNews, David Goetzl - Wednesday, October 24, 2012
ESPN and Arbitron plan to work together to build more interest ...
- The Whole Story - Mobile Use While Socializing
Online Media Daily, Mike Bloxham - Thursday, October 25, 2012
Mobile has enormous potential as a medium at point of purchase. ...
- Pinterest Cracks Top 50 Sites
Online Media Daily, Mark Walsh - Wednesday, October 24, 2012
Visual social network Pinterest broke into comScore's ranking of the top ...
- TV Shows' Social Buzz Mixed, 'Park Avenue' Makes Noise
MediaDailyNews, Wayne Friedman - Tuesday, October 23, 2012
How are those new network TV shows really doing in terms ...
- WPP's Spafax Teams With Nielsen To Develop Digital OOH Index, Calls It A Vital Next Step Toward 'Exchange' Model
MediaDailyNews, Joe Mandese - Tuesday, October 23, 2012
WPP Group, the largest buyer of media in the world, once aga ...
- 'Dead' Lives On TV And Social Media, Beats Rivals
MediaDailyNews, Wayne Friedman - Monday, October 22, 2012
AMC's "The Walking Dead" on Sunday night has found a fast-moving tradition ...
- C3 Ratings Vary, Show Gains On Fox, ABC
MediaDailyNews, Wayne Friedman - Thursday, October 18, 2012
Both the C3 and live program ratings for the first week ...
- Second Presidential Debate Attracts Nearly 14 Mil NBC Viewers, 65 Mil Overall
MediaDailyNews, Wayne Friedman - Wednesday, October 17, 2012
TV viewers for the second presidential debate virtually grew for all participati ...
- More Broadcast Hits Seen Via Time-Shifting
MediaDailyNews, Wayne Friedman - Tuesday, October 16, 2012
Time-shifting of big broadcast network shows continues to climb, looking at t ...
- Study: Facebook's Brand Value Beats Rivals
Online Media Daily, Gavin O'Malley - Tuesday, October 16, 2012
Overtaking Google and Apple, Facebook's overall brand value bested any other ...
- Mobile Marketing Association Tackles Mobile Video Standards
VidBlog, Daisy Whitney - Tuesday, October 16, 2012
Everyone in the ad business knows that mobile video is red ho ...
- Networks' Social Interactions Rose With VP Debate
MediaDailyNews, Wayne Friedman - Friday, October 12, 2012
The biggest social media interactions on Thursday night were dominated by t ...
- Nielsen's New Local TV System Moves Into Living Rooms
TVBlog, David Goetzl - Friday, October 12, 2012
This week, Nielsen began installing new technology that is a cornerstone ...
- Syndie Rivalry: 'Phil' Leads, 'Ellen' Chases
MediaDailyNews, Wayne Friedman - Wednesday, October 10, 2012
With nearly the first month of the TV season completed for syndicatio ...
- Peacock Crows: NBC Trumps Rivals
MediaDailyNews, Wayne Friedman - Tuesday, October 9, 2012
Now bolstered with better numbers at "Sunday Night Football," "The Voice" a ...
- Rentrak Breaks Into Top 20 Market
MediaDailyNews, David Goetzl - Monday, October 8, 2012
Rentrak has succeeded in its strategy for the first time in ...
- Summer Viewing: Broadcast Shows Beat Cable's Best
MediaDailyNews, Wayne Friedman - Monday, October 8, 2012
Despite years of growing cable TV program strength in the summer, fa ...
- Beware Of The Friendly, But Be Warier Of The Mean
Garfield at Large, Bob Garfield - Monday, October 8, 2012
Averages can mislead. When analyzing social-sentiment data, the friendly tweet can ste ...
- Broadcast Topped Cable For Presidential Debates
MediaDailyNews, Wayne Friedman - Thursday, October 4, 2012
Broadcast networks generally topped all cable networks when it came to ...
- Online 'Involvement' Propels TV Show Ratings
MediaDailyNews, Wayne Friedman - Tuesday, October 2, 2012
Looking for the real new TV show winners this season? Look ...
- WPIX News Ratings Fall Precipitously During Blackout
MediaDailyNews, David Goetzl - Tuesday, October 2, 2012
Tribune surely knew the ratings PIX-ture would get bad. So far, howeve ...
- NBC Owns Monday With 'Voice,' 'Revolution'
MediaDailyNews, Wayne Friedman - Tuesday, October 2, 2012
The all-important start of week two of the season gave NBC somethi ...
- NBC News Kills The Demographic, Personifies Its Viewers Instead
Online Media Daily, Joe Mandese - Wednesday, October 3, 2012
In a bid to shift advertisers and agencies away from what ...
- Nielsen Leverages Online, TV Metrics
MediaDailyNews, Wayne Friedman - Monday, October 1, 2012
Getting closer to delivering the holistic media measurement marketers want, Nielsen sa ...
- Stronger Measurements: Viewers' Attachment To Shows, Categories
MediaDailyNews, Wayne Friedman - Monday, October 1, 2012
Viewers' emotional attachment is a better yardstick of interest than just analyzi ...
- IAB 'Rising Stars' Ads Beat Standard Units
Show Daily, Mark Walsh - Monday, October 1, 2012
The Interactive Advertising Bureau on Monday said the eight Rising Stars ...
- IAB 'Rising Stars' Ads Beat Standard Units
Show Daily, Mark Walsh - Monday, October 1, 2012
The Interactive Advertising Bureau on Monday said the eight Rising Stars ...