- Will Traditional, Social Media Blend?
Marketing Daily, Len Stein - Thursday, December 31, 2009
Surely there are many more ways to spread reputation building news througho ...
- Publishers Clearing House Launches $5 Million Effort
Marketing Daily, Tanya Gazdik - Wednesday, December 30, 2009
The new iteration enters people into the sweeps with potential winners bei ...
- Comcast Extends 'Troop Greetings On Demand' Offer
Marketing Daily, - Wednesday, December 23, 2009
Comcast says that for the sixth straight year, it is offering "Tro ...
- Good Tidings
MediaDailyNews, The Editor - Thursday, December 24, 2009
In observance of the holiday season, MediaDailyNews will not publish on Christm ...
- Speed TV Waves The Checkered Flag For Formula
Marketing Daily, - Tuesday, December 22, 2009
The Speed Channel and Formula One Management have reached an agreement ...
- In-House Media: Differentiate Your Brand
Marketing Daily, Mike Sprouse - Tuesday, December 22, 2009
Every company has enough time and resources to create rich, compelling med ...
- Donovan Renews With Mediabrands In The U.K.
MediaDailyNews, Joe Mandese - Tuesday, December 22, 2009
In another strategic win, media data processing firm Donovan Data Systems Mond ...
- FTC Chair Urges Food Marketplace 'Reinvention'
Marketing Daily, Karlene Lukovitz - Wednesday, December 16, 2009
Jon Leibowitz says the FTC and other government agencies comprising the Interagen ...
- "Pay Per View" Means What Americans Want To Watch
Research Brief, Jack Loechner - Thursday, December 17, 2009
According to a new Synovate study on which media are the mo ...
- What's Good For Google May Not Be Good For Its Partners
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 16, 2009
While there's still no confirmation that Google will launch its own smartphon ...
- A Coy Google Admits Its Own Smartphone To Go On Sale Soon
Around the Net In Brand Marketing, Nina Lentini - Monday, December 14, 2009
At last, the Googlephone has appeared, Charlie Sorrel tells us. Forget t ...
- Martha Stewart Moves From Table Talk To Tablet Talk
Around the Net In Brand Marketing, Nina Lentini - Monday, December 14, 2009
In other techy news, Gizmodo's Jack Loftus is posting about brand-worthy Mart ...
- Seismic Shift In Targeted Ads, Media
Marketing Daily, Randall Beard - Monday, December 14, 2009
The airline industry has produced a brilliant success that has the potenti ...
- Pew: Spanish Media May Compete For Latino Youth
MediaDailyNews, David Goetzl - Friday, December 11, 2009
New research shows potentially mixed results for Spanish-language media. Nearly one-fifth ...
- Americans Consume Voluminous Media, TV Still Leads
Around the Net In Media, Fern Siegel - Thursday, December 10, 2009
The amount of information consumed by Americans in 2008 totaled 3.6 zettabyt ...
- Belo 4Q Will Beat Predictions
Around the Net In Media, Fern Siegel - Thursday, December 10, 2009
Belo 4Q revenues won't drop as much as analysts predict, the company ...
- Media Sector Rebound in U.S. Expected to be Modest and Uneven
Research Brief, Jack Loechner - Friday, December 11, 2009
The Fitch Ratings Report on the outlook for the Media & Entertainme ...
- Yahoo Encourages Random Acts Of Kindness
Marketing Daily, - Wednesday, December 9, 2009
Yahoo is encouraging users to commit random acts of kindness, through ...
- Chrysler Taps UM as Media Firm
Marketing Daily, - Wednesday, December 9, 2009
Chrysler Group LLC has tapped UM as agency of record for med ...
- Subway Using 'Biggest Loser' Show Integration
Marketing Daily, Karlene Lukovitz - Wednesday, December 9, 2009
The new spokesperson deal with Shay Sorrells commences officially in 2010, b ...
- Buyers Rely On TV But Research Online First
Marketing Daily, Aaron Baar - Wednesday, December 9, 2009
According to a Retail Advertising and Marketing Association (RAMA) survey conducted ...
- Out Of Home Panelists Eye Auto Sector Return
Marketing Daily, Karl Greenberg - Wednesday, December 9, 2009
Those on the panel also generally agreed that next year will s ...
- My UBS Media Conference Scorecard
Online Spin, Dave Morgan - Thursday, December 10, 2009
A lot of media forecasting was going on this week in N ...
- CIMM Taps Former Time Warner Research Diva Jane Clarke
MediaDailyNews, Joe Mandese - Tuesday, December 8, 2009
The Coalition for Innovative Media Measurement (CIMM) named Jane Clarke its managi ...
- Discovery Taps Marketing Exec Peter Liguori For Oprah Channel
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
...
- Loose Change: NBCU's Zucker Says Digital Now More Than 10 Cents On The Analog Dollar
Online Media Daily, Joe Mandese - Tuesday, December 8, 2009
Digital media business models are improving for big, traditional media companies ...
- MediaLink Forms Academic Link, Taps USC's Cole
Online Media Daily, - Monday, December 7, 2009
Influential media and marketing industry consultancy MediaLink LLC this morning named Jeffr ...
- Recovery Won't Help All Media
Around the Net In Media, Fern Siegel - Thursday, December 3, 2009
A stabilized or upside ad market won't help everyone equally, according ...
- Just An Online Minute... Sideshow Freaks And Lean Pastrami That's What Holidays Are Made Of
Just An Online Minute, Kelly Samardak - Friday, December 4, 2009
I don't care what you do or don't celebrate, I just ho ...
- Comcast, NBC Deal May Alter Media Vista
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
...