- Havas Media Appoints Damien Marchi To Manage Content
MAD, Larissa Faw - Tuesday, March 31, 2015
The appointment comes after recent Havas content-focused deals with Universal Music Gro ...
- ZenithOptimedia Aligns With NinthDecimal For Omni-Channel Measurement
MAD, Larissa Faw - Tuesday, March 31, 2015
ZO will pair NinthDecimal's LCI measurement platform and proprietary insights with ZO ...
- Comcast Invests $4B In New Company Led By Michael Angelakis
MediaDailyNews, Wayne Friedman - Tuesday, March 31, 2015
Comcast Corp., the biggest U.S. cable operator, will invest $4 billion ...
- British Media Vets Launch Women-Focused Media Start-up, The Pool
Around the Net In Media, Gavin O'Malley - Monday, March 30, 2015
In the UK, former Cosmopolitan editor Sam Baker and BBC radio personali ...
- Magazine Audience Grows Online
MediaDailyNews, Erik Sass - Tuesday, March 24, 2015
The total print and online audience for American consumer magazines increased 12. ...
- 8 Trends From SXSW
MediaDailyNews, Tom Goodwin - Tuesday, March 24, 2015
Once a focal point of the digital design industry, SXSW has gro ...
- Will Ferrell's Little Debbie Stunt on 'Jimmy Fallon' Was 'Delightful Surprise,' Says Brand
Marketing Daily, Karlene Lukovitz - Friday, March 20, 2015
In under two days, the video clip of Ferrell's first "Tonight Sho ...
- 'Bombing' The Media
MoBlog, Steve Smith - Monday, March 23, 2015
Media consumers have always mashed up and played with their content. B ...
- ZenithOptimedia Sees Blue With New Network
MAD, Larissa Faw - Thursday, March 19, 2015
The Publicis Groupe media agency network has launched a new network call ...
- The Best And Worst Thing About SXSW
MediaDailyNews, Tom Goodwin - Sunday, March 1, 2015
SXSW is the festival we love to hate -- a bit li ...
- Forbes Acquires Photo-Sharing App Camerama
MediaDailyNews, Erik Sass - Tuesday, March 17, 2015
Forbes Media is bolstering its online sharing capabilities for consumers and advertise ...
- MMA Tells Brands How Much To Invest In Mobile To Gain Better ROI
Mobile Marketing Daily, Laurie Sullivan - Tuesday, March 17, 2015
A Mobile Marketing Association study shows that allocating more of a brand ...
- Mindshare Taps iProspect For New Data Chief
MAD, Larissa Faw - Monday, March 16, 2015
Rolf Olsen has been appointed Chief Data Officer at the WPP med ...
- Analyst Downgrades Disney Stock, But Touts As TV Property
MediaDailyNews, Wayne Friedman - Monday, March 16, 2015
Walt Disney Co. stock has been downgraded by one influential media analy ...
- Finding Unusual Search Entry Points Into Advertising Campaigns
SearchBlog, Laurie Sullivan - Tuesday, March 17, 2015
Alternative perspectives spark creativity. Start thinking about better ways to use sear ...
- Is Music Streaming Shortchanging Artists?
Around the Net in Mobile, Gavin O'Malley - Monday, March 16, 2015
"Streaming services are going to be the major method in the w ...
- Kal Liebowitz Denies Being Derelict KSL Exec, Says Undisclosed Others Ruined The Agency
MAD, Steve McClellan - Friday, March 13, 2015
Liebowitz and two others being sued by the KSL Estate Trustee blam ...
- gTLD Domain Registry Donuts Launching First Advertising Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, March 15, 2015
Donuts, a domain registrar, will launch its first advertising campaign Monday, aft ...
- SXSW: Creative, Media Teams Working More Closely In The Age Of Tech
Show Daily, Laurie Sullivan - Saturday, March 14, 2015
Creative and media teams are working more closely. The media team com ...
- Media and Health ... Which Is Transforming Faster?
Marketing: Health, Matt McNally - Friday, March 13, 2015
Health is a journey like no other. From the moment we a ...
- Changing Newsrooms, Shifting Media Priorities Giving Birth To New Media Models
MediaDailyNews, Laurie Sullivan - Thursday, March 12, 2015
Could Yahoo emerge in 2015 as the new face of journalism? So ...
- Vox Launches Entertainment Division
Around the Net in Video, Gavin O'Malley - Wednesday, March 11, 2015
Eying a significant video expansion, Vox Media is launching an entertainment divisio ...
- Half Of Americans Listen To Internet Radio
MediaDailyNews, Erik Sass - Tuesday, March 10, 2015
Roughly half of Americans regularly listen to Internet radio. That includes 1 ...
- Media Companies Take Stock Hit
MediaDailyNews, Wayne Friedman - Tuesday, March 10, 2015
A rough day in the stock market -- the worst in fi ...
- Viacom Restructures Cable Networks, Layoffs Coming
MediaDailyNews, Wayne Friedman - Monday, March 9, 2015
Viacom will now structure its major networks under two main network grou ...
- Time-Shifting That Goes Beyond TV
TV Watch, Wayne Friedman - Tuesday, March 10, 2015
I'm starting to time-shift my newspaper reading -- actual hard-copy newspaper readin ...
- Safelite AutoGlass Names Havas Media U.S. AOR
MAD, Larissa Faw - Friday, March 6, 2015
The agency will be responsible for all planning and buying, along wi ...
- CarMax Hands Media Duties To Horizon
MAD, Larissa Faw - Friday, March 6, 2015
This account win represents a new direction for the auto retailer, w ...
- Mediabrands Management Shakeup: Henry Tajer To Succeed Matt Seiler As CEO
MAD, Steve McClellan - Thursday, March 5, 2015
Effective May 1, Matt Seiler will step down as global CEO ...
- Simulmedia Offers Ad Guarantees To Enhance Media Buys
MediaDailyNews, Wayne Friedman - Thursday, March 5, 2015
TV advertising company Simulmedia will offer "guarantees" to marketers for audience-targeted ...