- Hostess Dangles $1M In Halloween Promotion
Marketing Daily, Karl Greenberg - Tuesday, September 29, 2009
David Leavitt, VP of snack marketing at Hostess' parent, Interstate Brands Corp ...
- mSpot Debuts Mobile Movies
MoBlog, Mark Walsh - Tuesday, September 29, 2009
Mobile entertainment company mSpot is taking on iTunes by offering streaming, full-leng ...
- Games And Toys Getting Top Billing In Hollywood
Around the Net In Brand Marketing, Thom Forbes - Monday, September 28, 2009
Following the success of movies such as "Pirates of the Caribbean" a ...
- Iger's Screen Test: Disney Film Goes Digital
On Media, Diane Mermigas - Friday, September 25, 2009
Walt Disney CEO Bob Iger is likely to couple the appointment ...
- State Farm Backs Lebron James Biopic
Marketing Daily, - Thursday, September 24, 2009
State Farm is running a new integrated campaign supporting the company's sponsorsh ...
- Sony's '2012' Spot Blankets TV Homes
MediaDailyNews, Wayne Friedman - Wednesday, September 23, 2009
In perhaps one of the biggest TV commercial roadblocks in recent memor ...
- Esurance Launches 90-Second Bollywood Spot
Marketing Daily, Tanya Gazdik - Thursday, September 17, 2009
"IFC was appealing to us from the get-go in relation to th ...
- Blockbuster Trimming Outlets As Viewers Turn Elsewhere
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 16, 2009
Under increasing pressure from Netflix's mail-order and online services and Redbox's ...
- Reach Out: AT&T Entertainment Streams TV, Movies
MediaDailyNews, Wayne Friedman - Thursday, September 10, 2009
Adding to the array of digital destinations for entertainment, AT&T is launchi ...
- Glowing: Focus Pushes '9' With Newspaper Rack Cards
Marketing Daily, Aaron Baar - Thursday, September 10, 2009
Looking to ape the fantastical look of its new animated movie "9 ...
- Glowing: Focus Pushes '9' With Newspaper Rack Cards
MediaDailyNews, Aaron Baar - Wednesday, September 9, 2009
Looking to ape the fantastical look of its new animated movie "9 ...
- Go Ask Alice: Disney Products Rolling Out
Marketing Daily, Karl Greenberg - Thursday, September 3, 2009
Disney's consumer products division is rolling out a lifestyle, merchandise and fashi ...
- Epix Screens Roadside Films
MediaDailyNews, David Goetzl - Wednesday, September 2, 2009
Epix, the premium cable network run by three studios, has signed ...