- Illegal Streaming Nets $209M For Movie, TV Sites
MediaDailyNews, Wayne Friedman - Tuesday, May 19, 2015
Illegal video streaming for movie and TV content on Web sites generat ...
- New Trulia Deal Is A Scream!
Marketing Daily, Aaron Baar - Friday, May 15, 2015
"We like to have a little fun as we show properties," Pet ...
- 'Pitch Perfect 2' Hits Right Note With Young Female Audience
Marketing Daily - Top of the News, Thom Forbes - Monday, May 18, 2015
Universal's "Pitch Perfect 2," directed by Elizabeth Banks, not only made mo ...
- Reid Leaves Top Spot At Screenvision
MediaDailyNews, Erik Sass - Friday, May 15, 2015
The management turnover at Screenvision continued Friday with the announcement that Trav ...
- NCM Rebrands, Unveils Audience Targeting Tool
MediaDailyNews, Erik Sass - Thursday, May 14, 2015
The nation's largest cinema advertising network unveiled a raft of changes a ...
- Theater Chain Accused Of Violating Text-Spam Law
Daily Online Examiner, Wendy Davis - Wednesday, May 13, 2015
A recent mobile marketing campaign by the movie theater chain AMC Entertainme ...
- Chevrolet Volt Car Of Tomorrow In 'Tomorrowland' Tie-In
Marketing Daily, Karl Greenberg - Tuesday, May 12, 2015
Chevrolet says that in addition to the broadcast spot, there is digit ...
- Screenvision Predicts Growth Of In-Theater Ads, Launches Ad-Targeting Tool
MediaDailyNews, Adam Buckman - Friday, May 8, 2015
Screenvision, the company that sells advertising opportunities in movie theaters, predicted ...
- Bing Updates Search Movie Guide Based On User Feedback
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 8, 2015
Bing said Friday that it updated its movie search guide on sear ...
- Movie Biz Wastes Money With Too Much TV Spend, Says MarketShare
VidBlog, P.J. Bednarski - Monday, May 11, 2015
It's hard to miss all the TV commercials studios buy to mark ...
- NEW! When Foreign Films Have Bacon Subtitles
Out to Launch, Amy Corr - Thursday, May 7, 2015
I enjoy watching foreign films, but if every foreign film had bac ...
- Real-Time Audience Targeting, Coming Soon To A Theater Near You
RTBlog, Tyler Loechner - Friday, May 8, 2015
Screenvision, a cinema advertising company, this week announced a partnership with mobi ...
- Will The Force Be With Brands This Year?
Video Insider, Mallory Russell - Friday, May 8, 2015
Last year, the ad world had three major sporting events to ral ...
- How Data Turned A Memoir Into Showtime Hit 'House Of Lies'
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 6, 2015
How did a "hard-working schmo in consulting" just write down words th ...
- CBS Says Its Viewers Are Bigger Consumers Than Rivals
MediaDailyNews, Wayne Friedman - Monday, May 4, 2015
Heading into the upfront marketplace, CBS now claims No. 1 status acro ...
- Movie Studios May Experiment More With Shortening Digital Windows
TV Watch, Wayne Friedman - Friday, May 1, 2015
A big theatrical movie season seems to be upon us -- wi ...