- U.S. Political-Dystopian Thriller 'Civil War' Tops Weekend At $25.7M
MediaDailyNews, Wayne Friedman - Sunday, April 14, 2024
EDO Ad EnGage estimates $2.1 million in national TV ad spend f ...
- Movie Industry To Renew Push For Bill Targeting Piracy Sites
MediaDailyNews, Wendy Davis - Wednesday, April 10, 2024
The Motion Picture Association plans to work with Congress to enact "site-blockin ...
- Coca-Cola-Marvel 'Heroes' Promote Package Design, AR Site Experience
MAD, Fern Siegel - Tuesday, April 9, 2024
The campaign taps into the power of the Marvel Universe in fu ...
- National Amusements To Sell 80% Paramount Stake To Skydance: Report
Television News Daily, Wayne Friedman - Wednesday, April 3, 2024
National Amusements, which holds a near 80% voting stake in Paramount Globa ...
- 'Godzilla x Kong' Surprises With $80M Opening
MediaDailyNews, Wayne Friedman - Monday, April 1, 2024
Warner Bros. spent $19.3 million in national TV advertising for "Godzilla ...
- Hulu On Disney+ : Disney's Bigger Push For New TV Bundles
TV Watch, Wayne Friedman - Friday, March 29, 2024
Viewers now can access Hulu inside the Disney+ app itself on i ...
- '24 Box Office Down 9% To Date, 'Frozen Empire' Warms Moviegoers Up
MediaDailyNews, Wayne Friedman - Monday, March 25, 2024
Through nearly three months of this year, national TV advertising from a ...
- Disney Proxy Fight Update: The Empire Strikes Back!
TVBlog, Adam Buckman - Thursday, March 21, 2024
"Star Wars" creator and influential Disney shareholder George Lucas has come o ...
- Prime Video Consumers Can Proceed With Claims Over 'Buy' Button
MediaDailyNews, Wendy Davis - Monday, March 18, 2024
Amazon must face claims that it violated consumer protection laws in thr ...
- CarBravo Resells Pre-Owned Barbie Dream Cars
Marketing Daily, Tanya Gazdik - Sunday, March 10, 2024
While shopping for Dream toy cars, consumers will also be invited ...
- Oscars Deliver Highest Viewing In 4 Years
Television News Daily, Wayne Friedman - Tuesday, March 12, 2024
Boosted by strong interest in blockbuster films, ABC's "Academy Awards" delivered 19 ...
- 'Dune: Part Two' Opens Strong, Boosts Weak Theatrical Market
MediaDailyNews, Wayne Friedman - Sunday, March 3, 2024
The 2024 box office is down 13% year-to-date vs. the year befor ...
- Toilets Over Tokyo
Mad Blog, Barbara Lippert - Wednesday, February 21, 2024
Wim Wenders' "Perfect Days" is a portrait of a meticulous Japanese man ...
- Theatergoers Get Together And Feel Alright: 'One Love' Tops $51M Holiday Weekend
MediaDailyNews, Wayne Friedman - Sunday, February 18, 2024
"Bob Marley: One Love" hit a high note with a projected $ ...
- 2023-24: Good For Dolls, Not Great For Women
Mad Blog, Barbara Lippert - Wednesday, January 24, 2024
We have way more serious things to worry about than who didn ...
- Global TV, Movie Production Spend To See 2% Increase In 2024: Analyst
Television News Daily, Wayne Friedman - Tuesday, January 23, 2024
Ampere Analysis estimates overall spend for all streaming content will grow ...
- Future Of VR Headsets? Please - There Are Big AI Issues To Consider
TV Watch, Wayne Friedman - Thursday, January 18, 2024
Apple is doing all it can with its Vision Pro headsets, maki ...
- Paramount's 'Mean Girls' Records $28M Opening Weekend
MediaDailyNews, Wayne Friedman - Monday, January 15, 2024
"Mean Girls" scored $28 million in box-office revenue for its North Americ ...
- Golden Globes: When The Heimer Beat The Barben -- And Other Surprises
Mad Blog, Barbara Lippert - Tuesday, January 9, 2024
The show's writing and direction were sloppy, with awkward shots of suit ...
- Netflix Released 100+ Fewer Originals In 2023
MediaDailyNews, Karlene Lukovitz - Monday, January 8, 2024
The decrease reflects Netflix's strategic shift to fewer, more selective productions, ...
- Are You Ready For The Readyverse?
Media 3.0, Colin Kirkland - Friday, January 5, 2024
Readyverse Studios intends to build a "destination for fans to explore the ...
- Snap Taps Samba TV As Measurement Partner, Eyes Entertainment Brands
MediaDailyNews, Colin Kirkland - Thursday, January 4, 2024
The strategic partnership with Samba TV will help entertainment marketers promoting n ...
- Theatrical Movies Changing Consumers' Tastes: Should Streamers Worry?
TV Watch, Wayne Friedman - Friday, January 5, 2024
Are moviegoers looking for superhero films - or more intimate, enjoyable experience ...
- Pretty Crazy In Pink
Mad Blog, Barbara Lippert - Wednesday, January 3, 2024
"Barbie" has some lessons for advertisers: How to create a communications pie ...
- Networks Hope To Strike Gold This Week With 'Wedding,' 'Globes'
TVBlog, Adam Buckman - Wednesday, January 3, 2024
"The Golden Wedding" on ABC might draw more viewership than the week ...
- Box Office Rose 21% Vs. 2022, Down Same Amount Vs. 2019
MediaDailyNews, Wayne Friedman - Tuesday, January 2, 2024
Two big holiday weekends helped push yearly domestic theater revenue higher. Fi ...
- 'Aquaman and The Lost Kingdom' Treads Water With $40M Holiday Weekend
MediaDailyNews, Wayne Friedman - Tuesday, December 26, 2023
Warner Bros. had a higher-than-average national TV ad budget heading into t ...
- AR NFT Platform Expands Collectibles, Perks For Moviegoers
MediaDailyNews, Colin Kirkland - Wednesday, December 20, 2023
AR platform Really, which gives film enthusiasts digital collectible movie tickets a ...
- Warner Bros. Discovery In Talks With Paramount Global About Possible Merger
Television News Daily, Wayne Friedman - Wednesday, December 20, 2023
Initial conversations focused on how Warner Bros. Discovery and Paramount Global cou ...
- 'Wonka' Hits $39M High Note In Pre-Christmas Film Release
MediaDailyNews, Wayne Friedman - Sunday, December 17, 2023
Warner Bros. spent an average $17.1 million in national TV advertising f ...