- 'Voice' Adds Star Power
MediaDailyNews, - Friday, April 29, 2011
NBC says it is adding more star power to its singing competiti ...
- Study: Music Sponsorship Spend Hits High Note
Marketing Daily, Aaron Baar - Thursday, April 28, 2011
According to IEG, which measures sponsorship spending, North American-based companies will spe ...
- NBC's 'Voice' Belts Out Ratings
MediaDailyNews, Wayne Friedman - Wednesday, April 27, 2011
NBC's aggressively marketed new singing competition series "The Voice" hit a b ...
- Apple To Debut Music Storage
Around the Net In Online Marketing, Gavin O'Malley - Friday, April 22, 2011
Likely beating Google to the punch, Apple is reportedly almost ready ...
- Mini USA Brings Out Kiss And Son
Marketing Daily, - Thursday, April 21, 2011
BMW's Mini USA division brought Gene Simmons, the lingually enhanced Kiss ba ...
- Chrysler Bows Two New 300 Sedans
Marketing Daily, - Wednesday, April 20, 2011
Chrysler is putting Beats by Dr. Dre audio in one of t ...
- NBC Preempts Late-Night To Push 'Voice'
MediaDailyNews, Wayne Friedman - Wednesday, April 20, 2011
NBC, which is heavily marketing "The Voice," will do an unusual late-nig ...
- Viva La Musica!
Engage:Hispanics, Joe Kutchera - Thursday, April 14, 2011
As the English-speaking Latino audience grows in size and importance, how c ...
- Music Videos Popular On Laptops
MediaDailyNews, Wayne Friedman - Monday, April 11, 2011
Nielsen says the most popular form of accessing music is on lapt ...
- AT&T Enlists Jimenez In Hispanic Campaign
Marketing Daily, Aaron Baar - Tuesday, April 5, 2011
AT&T is looking to connect with U.S. Hispanics, the culture and the ...