- In Australia, Cover Artists Musicians Can Now Get a Portion of Ad Revenue from YouTube
Around the Net in Video, P.J. Bednarski - Friday, August 30, 2013
A deal between online video creators and copyright managers has been struc ...
- Fitting Brands Into The Electronic Dance Craze
Marketing: Entertainment, Russell Wallach - Thursday, August 29, 2013
Daft Punk, the so-called "godfathers" of electronic dance music, released their late ...
- Video Music Awards Is Profit Driver For Music Marketers
MediaDailyNews, Wayne Friedman - Wednesday, August 28, 2013
MTV's "Video Music Awards" proves again there is big return on investme ...
- Myspace Draws Advertisers, Caters To Musicians, Fans
Online Media Daily, Gavin O'Malley - Wednesday, August 28, 2013
Despite a total site reinvention, and the, er, sexy backing of Just ...
- The Parent Trap: The Miley Virus
Mad Blog, - Tuesday, August 27, 2013
"Young lady, put down that foam finger. Right now! And what d ...
- Underwood, NFL Players Team For 'Sunday Night Football' Sequence
MediaDailyNews, David Goetzl - Tuesday, August 27, 2013
NBC is putting its faith in a group of NFL players ...
- Inspiring: American Greetings Turns To One Direction
Marketing Daily, Laurie Petersen - Wednesday, August 21, 2013
It has been a busy August. First, the company took itself privat ...
- Vevo Plans Living Room Invasion
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, August 21, 2013
Vevo has agreed to deliver a new channel of original, continuous programmin ...
- Pepsi, MTV Team To Showcase Katy Perry
Marketing Daily, Karlene Lukovitz - Tuesday, August 20, 2013
Perry will perform "Roar," her already-released single from the album (which ...
- MTV Launches VMA Promos With Miley Cyrus, Macklemore And Katy Perry
Out to Launch, Amy Corr - Wednesday, August 21, 2013
Macklemore and Ryan Lewis sound a horn in the forest and t ...
- NEW! Foot Locker Debuts 'Harden Soul'
Out to Launch, Amy Corr - Monday, August 19, 2013
When you’re hot and endorsements deals roll in, you’ve got to stri ...
- MTV Airs VMA-Linked Concerts
MediaDailyNews, David Goetzl - Thursday, August 15, 2013
If the fight with CBS continues, Time Warner Cable might win so ...
- Revolt TV Names CEO, President
MediaDailyNews, Fern Siegel - Thursday, August 15, 2013
Sean Combs, founder and chairman of Revolt TV, has named an executi ...
- Viacom To Track VMAs Across Platforms
MediaDailyNews, David Goetzl - Wednesday, August 14, 2013
Viacom and Symphony Advanced Media will launch a custom project to tra ...
- OPI Adds Carrie Underwood To Color Lineup
Marketing Daily, Sarah Mahoney - Tuesday, August 13, 2013
The Nicole by OPI collection will include glitters, dark shades and so ...
- Viacom Inks VMA Ad Deals Integrated Into Twitter
MediaDailyNews, David Goetzl - Tuesday, August 13, 2013
Viacom is moving to take advantage of the ad opportunity that com ...
- Corona Sponsors Marc Anthony U.S. Tour
Marketing Daily, Tanya Gazdik - Monday, August 12, 2013
Corona Extra and pop singer Marc Anthony are coming together for t ...
- Selling Out Is The New Keeping It Real
Engage:Millennials, MaryLeigh Bliss - Friday, August 9, 2013
In 1987, when Millennials were young or not yet born, Paul Sim ...
- Cellular One's First Celeb Campaign Launches 4G
Marketing Daily, Laurie Petersen - Wednesday, August 7, 2013
Margaret McKoin, CMO of Cellular One in-house marketing agency The Time Grou ...
- Universal's Lorde Emerges To Rave Reviews
Marketing Daily - Top of the News, Thom Forbes - Thursday, August 8, 2013
If the big movie studios still believe in the inherent efficacy ...
- Cumulus, Dick Clark Productions Create Content For Music Awards Shows
MediaDailyNews, Fern Siegel - Wednesday, August 7, 2013
Cumulus Media Networks, and Dick Clark Productions will team to create radi ...
- Spotify Adds Search Through Browse
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 6, 2013
Just browse. That's how Spotify describes it. On Monday the streaming mus ...
- Definitive Technology Links With Legend
Marketing Daily, Aaron Baar - Tuesday, August 6, 2013
Singer/songwriter John Legend will appear in advertising and other promotional avenues promoti ...
- American Express Launches 13th 'Unstaged' Concert
Marketing Daily, Karl Greenberg - Thursday, August 1, 2013
American Express is prepping the 13th installation of its social-centric #AmexUNSTAGED conce ...
- Haagen-Dazs Offers Cutting-Edge AR App
Marketing Daily, Karlene Lukovitz - Friday, August 2, 2013
Haagen-Dazs has launched a "Concerto Timer" app that entertains brand fans whi ...
- U By Kotex Goes On Tour
Marketing Daily, Karl Greenberg - Thursday, August 1, 2013
The campaign, "U Decide," centers on five :30 spots projected on jum ...