- ZenithOptimedia Aligns With NinthDecimal For Omni-Channel Measurement
MAD, Larissa Faw - Tuesday, March 31, 2015
ZO will pair NinthDecimal's LCI measurement platform and proprietary insights with ZO ...
- Publicis Buys OMS Specialist Expicient
MAD, Larissa Faw - Thursday, March 12, 2015
Publicis.Sapient, the new digital services management arm formed by Publicis Groupe aft ...
- Publicis Gets Into The Omni-Channel Marketing Game With Expicient Acquisition
Mediapsssst, Richard Whitman - Thursday, March 12, 2015
Perhaps you've heard of the omnichannel approach to consumer marketing? Basically, it ...