- Vevo Launches Ad Exchange, Enhances Brand Marketing
Online Media Daily, Gavin O'Malley - Monday, October 29, 2012
Vevo, the latest Web publisher to break into real-time bidding, just debut ...
- In A Word, BuzzFeed Music Event Was So OMG (Okay, So It's An Acronym, Not A Word, But You Get My Drift)
Just An Online Minute, Persia Tatar - Friday, October 26, 2012
The digital elite were out on the town Tuesday night to f ...
- Publishing Management In An RTB World
Publishing Insider, Daniel Ambrose - Thursday, October 18, 2012
One thing I have learned in 18 years of working in digit ...
- Woe The Digital Sale: Data Domination
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, October 11, 2012
Question from a buyer: It seems lately I'm finding it harder ...
- Ad Industry Wants RTB, But Misconceptions Could Stifle Growth
Online Media Daily, Laurie Sullivan - Monday, October 8, 2012
Publishers, agencies and advertisers want to tap into real-time bidding and programmat ...
- Why Facebook Bought Twitter
Publishing Insider, Ari Rosenberg - Thursday, October 4, 2012
In news that hasn't happened, Facebook has acquired Twitter. Consumers drove th ...
- Flite Expands Ad Platform To Mobile
Online Media Daily, Mark Walsh - Tuesday, October 2, 2012
Flite has extended its cloud-based ad platform to mobile to meet t ...