- Fledgling Ad Bureau Places Bet On, Well, Place: OVAB Becomes DPAA
MediaDailyNews, Joe Mandese - Wednesday, March 24, 2010
The Out-of-home Video Advertising Bureau, or OVAB, the fledgling ad trade associatio ...
- Clear Channel Aids Milwaukee In Google Digital Bid
MediaDailyNews, - Tuesday, March 23, 2010
The City of Milwaukee Monday kicked off a digital out-of-home media campai ...
- Cubs Want Huge Toyota Sign At Wrigley
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 18, 2010
...
- Adspace, Scarborough To Measure OOH Media
MediaDailyNews, Erik Sass - Wednesday, March 17, 2010
Digital out-of-home networks are vying with each other in the measurement aren ...
- OOH Super-Graphics Go Green: Movie Billboards Morph Into Reusable Bags
MediaDailyNews, Erik Sass - Wednesday, March 17, 2010
Los Angeles is a giant laboratory and proving ground for new out-of-ho ...
- Posterscope Taps U.K.'s Davies To Head Hyperspace In U.S.
MediaDailyNews, Joe Mandese - Tuesday, March 16, 2010
Posterscope, the out-of-home media division of London-based Aegis Group, has named Jam ...
- Imax To Launch Portable Screens, Expand Marketing Biz
MediaDailyNews, David Goetzl - Friday, March 12, 2010
Imax is looking to go mobile and enter the experiential marketing busines ...
- Everwell Unveils Another DO-Web Tie-Up
MediaDailyNews, Erik Sass - Tuesday, March 2, 2010
In a deal which brings together several new trends -- namely, t ...